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campaign development

This page shows the latest campaign development news and features for those working in and with pharma, biotech and healthcare.

Havas Lynx poem for charity has women’s interests at heart

Havas Lynx poem for charity has women’s interests at heart

Havas Lynx Group has grown from a small creative agency formed in the Northern Quarter of Manchester into a global healthcare communications agency, offering campaign development, brand strategy, capability building and

Latest news

  • Blending medical and digital for effective rare disease campaigns Blending medical and digital for effective rare disease campaigns

    The value of timing. One question we field repeatedly from clients concerns the timing of campaign development and implementation. ... Early campaign development with the ability to scale and adapt across each phase of a product’s life cycle is crucial.

  • SO What Global launches patient engagement venture SO What Global launches patient engagement venture

    The stand-alone network agency will provide clients with strategy development, digital solution, insights, resources and campaign management all directed at improving communications with patients and fostering strategic alliances with patient

  • Norrie, Dubery and Perkins form Wethepeople Norrie, Dubery and Perkins form Wethepeople

    Wethepeople will offer the full range of marketing and communications services, including brand and campaign strategy, story and message development, and advice on local roll-out. .

  • Eveo lands in London Eveo lands in London

    Goodman – whose expertise ranges from strategy development to multi-channel campaign management and execution – previously headed Eveo's New York office. ... Goodman has worked in interactive development for top-tier advertising agencies, including

  • Boehringer launches integrated Hispanic diabetes campaign Boehringer launches integrated Hispanic diabetes campaign

    Creative development overseen Miami-based agency Republica. Boehringer Ingelheim has launched an Spanish-language integrated campaign to raise diabetes awareness among US Hispanics. ... The creative development and production supervision of campaign will

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Latest Intelligence

  • Focus on the fundamentals Focus on the fundamentals

    and the globalisation of campaign development. ... Broadening our understanding, through hearing the approach or information others can share, could well help deliver that ‘light-bulb moment’ for your next campaign.

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Latest appointments

  • Havas Lynx boosts medical team Havas Lynx boosts medical team

    Dr Jack Kreindler (pictured right) will oversee campaign development at the agency, working closely with Havas Lynx's creative team to deliver scientific insight-driven results.

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Latest from PMHub

  • Elizabeth Egan appointed President of Havas Lynx Group

    focus now on delivering global campaign development, brand strategy and healthcare innovation. ... The Senior Leadership Team has been in development for almost two years, with many of them having spent almost a decade learning the essence of Creative

  • Havas Lynx Group lifts a silver Cannes Lion with landmark HIV campaign

    winning ‘Silver’ in the Pharma/Disease Awareness &Understanding category for its U=U= campaign. ... Havas Lynx Group, which offers campaign development, brand strategy, healthcare innovation and capability building, has enjoyed a whirlwind 12 months

  • Capital appointment for Havas Lynx

    Havas Lynx has grown from a small creative agency formed in the Northern Quarter of Manchester into a global healthcare communications agency, offering campaign development, brand strategy, capability building and education

  • Internationally renowned doctors join the Havas Lynx team

    At Havas Lynx, Kreindler will oversee campaign development, working closely with the creative team to ensure campaigns are informed by thorough, scientific insight. ... savvy, social media weaned “Millennial generation.” Notably, all three

  • Havas Lynx Group creates 60 new jobs with largest ever recruitment drive

    Havas Lynx Group, which offers campaign development, brand strategy, healthcare innovation and capability building, has increased its workforce to over 350 to keep up with a host of new campaign wins ... This learning and development programme, which

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