Please login to the form below

Not currently logged in
Email:
Password:

CAN Advertising

This page shows the latest CAN Advertising news and features for those working in and with pharma, biotech and healthcare.

Someone like you

Someone like you

Most of the mainstream information on the role of patient influencers focuses on the inherent conflicts of interest, whether this activity transgresses the tight rules around direct-to-consumer advertising and, ... Rohit Khanna is the Managing Director

Latest news

  • The Final Frontier The Final Frontier

    Something else we’ve learned in Canada is that people believe that the therapies we have for the conditions that medical cannabis can treat are good enough. ... Rohit Khanna is the Managing Director of Catalytic Health, a healthcare communication,

  • Let's throw it against the wall and see what sticks... Let's throw it against the wall and see what sticks...

    Why including drug costs in DTC advertising is an idea full of holes. " />. ... is Managing Director of Catalytic Health, a healthcare communications, advertising and strategy agency.

  • A real eye-opener A real eye-opener

    And you can surely argue that there are confounders and biases that mitigate some of the raw results we observe. ... Rohit Khanna is the Managing Director of Catalytic Health, a healthcare communication, advertising &strategy agency.

  • Your health is about more than just your health Your health is about more than just your health

    And how much you earn determines how much you can afford to pay for rent. ... Rohit Khanna is Managing Director of Catalytic Health,   a healthcare communications, advertising and strategy agency.

  • Trump attempts The Art of the Deal with pharma Trump attempts The Art of the Deal with pharma

    Rohit Khanna is Managing Director of Catalytic Health, a healthcare communications, advertising and strategy agency. ... He can be reached at:  rohit@catalytichealth.com. 3rd July 2018.

More from news
Approximately 2 fully matching, plus 87 partially matching documents found.

Latest Intelligence

  • A new picture A new picture

    Changing the route to brand growth. I started my career in consumer advertising. ... the classic flick, ‘What Women Want’ can tell you that advertising agencies are built to create campaigns.

  • Case study: How strategic multichannel marketing defends a brand's leadership positions Case study: How strategic multichannel marketing defends a brand's leadership positions

    It's a great example of how the MCM model is evolving from what used to be broadcast advertising. ... Now we know better - we can use our data and past behaviours to focus our efforts where and when they will do most good, and with whom.

  • Emotional rescue: The power of an emotologic message Emotional rescue: The power of an emotologic message

    The slogan that Advertising Age crowned as the most recognisable slogan of the 20th Century, 'A Diamond is Forever' was soon after born and, today, the link between diamonds and a ... managing director of In Vivo, a communications, advertising &strategy

  • The price is right: Improving sales perfomance of medical devices The price is right: Improving sales perfomance of medical devices

    How can a prospective customer have the confidence in my brand's functionality, particularly if it costs nothing? ... The Author. Rohit Khanna is managing director of In Vivo, a communications, advertising &strategy agency.

More from intelligence
Approximately 0 fully matching, plus 4 partially matching documents found.

Latest from PMHub

More from PMHub
Approximately 4 fully matching, plus 5 partially matching documents found.

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
BASTARD . LONDON

BASTARD . LONDON collaborates with you to amplify brand ideas into a visual brand language that resonates and engages with...

Latest intelligence

China’s clinical trial shake-up
As many of the obstacles to running clinical trials in China fall away, the country is proving to be a better research location...
Alzheimer’s disease – is Europe prepared if a breakthrough treatment becomes available?
Healthcare leaders in the European Union should begin preparing for a breakthrough now...
The UK’s new five-year pricing agreement
Pharma has agreed to capped growth again - in exchange for uptake promises...

Infographics