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- PMLiVE

Cannes

- PMLiVE

2015: A year of promise and connectivity

How could technology impact healthcare in this year and what will be the key trends to follow?

How the focus on patient outcomes has allowed FMCG to enter into healthcare market

Associate Consultant Mette Drabæk talks about how the increase in ability to measure real-world patient outcomes has strengthened the position of the payer when negotiating reimbursement contracts with pharma companies.

Blue Latitude Health

- PMLiVE

Creativity in health communications

Does the industry have the courage to push boundaries?

- PMLiVE

Online life sciences mapping tool launched

UK opens up database of 5,000 life science companies and sites

- PMLiVE

VIDEO: Switching to a virtual health service

Ali Parsa, CEO and founder of babylon, discusses the benefits of conducting healthcare consultations via a smartphone

- PMLiVE

VIDEO: The role of artificial intelligence in healthcare

IBM's Amer Fasihi explains the impact its supercomputer Watson could have on health

Take the Multichannel Health Check

Complete the Multichannel Health Check to find out what type of marketer you are and receive expert advice on how to get to the next step.

Blue Latitude Health

- PMLiVE

Langland steals the pharma show at first Lions Health

But judges decide no industry work deserves this year's Grand Prix

UX: Designing Human Experiences

Applying science to the creative process to improve lives

Havas Lynx

08 UX: Pushing the right buttons

Unlocking better outcomes in healthcare with UX

Havas Lynx

UX: Pushing the right buttons

Unlocking better outcomes in healthcare with UX

Havas Lynx

- PMLiVE

No magic pill in the age of wellness

How should we define the state of 'wellness' – and can we create tools that help us measure it?

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