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- PMLiVE

communication

NHS hopes to narrow the digital divide in health

Will provide funding for new 'digital health hubs'

Digital: Everyone has to keep learning

In a guest blog, Faisal Ahmed says that when it comes to digital we all have to learn and keep on learning

- PMLiVE

NHS launches health app library

Will feature smartphone apps reviewed for clinical safety by the UK health service

- PMLiVE

New digital marketing agency The Earthworks unveiled

UK-based venture launched by Open Health, Alex Butler and Carwyn Jones

- PMLiVE

The future of market access through a communications lens

Communications will play a pivotal role in helping pharma to define the value agenda

- PMLiVE

UK doctors get online patient access guidance

RCGP looks at practicalities of giving patients online access to records and services

Is pharma applying digital quickly enough?

In a guest blog, Alex Butler looks at digital changes, and how pharma can learn from other industries

- PMLiVE

Online tycoons announce first winners of $33m research prize

Billionaire founders of Facebook and Google among those behind Breakthrough Prize in Life Sciences

- PMLiVE

Payers: Go compare

Thought Leader: Consumers have lost faith in comparison sites - pharma can avoid the same fate by sticking to some dos and don’ts when building BIMs

- PMLiVE

The game changer: Gaming in healthcare

How gaming can affect health, from improving lifestyle habits and behaviour modification, to self-management, through to motivating and supporting physical activity

Why digital healthcare means strategy is now vital

Thought Leader: Going digital means that the process of proper planning of both messages and campaigns is once again useful in healthcare

- PMLiVE

SMC approves Eliquis, restricts use of Rienso

Pfizer-BMS' anticoagulant backed but Takeda's drug given second-line recommendation

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