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corporate branding
This page shows the latest corporate branding news and features for those working in and with pharma, biotech and healthcare.
Astellas forms new US corporate affairs unit
The new corporate affairs unit combines Astellas' state and federal government affairs, corporate, employee and business communications, advocacy, corporate branding, corporate social responsibility and corporate events operations. ... It will be led by
Latest news
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Creston acquires How Splendid
Following the acquisition, Splendid will also be re-branded as 'Splendid Unlimited', in-line with Creston Unlimited's branding and corporate philosophy.
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Bayer among most respected brands in US
Pharma giant among strongest contenders in BrandPower ranking. . Bayer is the fifth most respected brand in the US, according to the latest Corporate Branding Index survey of BrandPower, with only PepsiCo, ... This level of BrandPower (a combination of
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Johnson & Johnson launches first corporate campaign for decade
Campaign intended to reinforce company values to consumer. Johnson &Johnson (J&J) has launched a corporate branding campaign - its first for a decade, with creative work being handled by the Californian ... The black and white visuals echo the company's
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Brand DNA: decoding the next generation
Honest, open – and importantly active – dialogue is at the hub of corporate reputation. ... Engendering trust and authenticity around a brand takes a robust corporate strategy involving active (and interactive) communication.
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Digital reach is 'gold dust' for pharma
Consequently the service carries no product branding and a limited amount of corporate branding.
More from news
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Latest appointments
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Novo Nordisk’s chief of staffs to leave
Of special note is her leadership in driving the company's strategy within sustainable development, corporate branding and public affairs, which has earned Novo Nordisk recognition as a respected global business.”.
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New communications head for WebMD
Schlanger. Grossberg joins WebMD from Bausch Lomb where, as vice president of global communications, his responsibilities included public relations, employee communications and corporate branding.
More from appointments
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Latest from PMHub
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Mergers and acquisitions: agents for change
And despite providing longer-term strategic benefits, they also disrupt life inside the companies involved, with new internal structures and processes, changes to branding, and impact on corporate strategies, targets, and
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Dice Medical Communications
Advertising (inc AV; production;). Branding (inc product/brand positioning; corporate branding). Conference/meetings/events (inc conference organisers; venues).
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GK Strategy merge consultancy and investor arms under one unified brand
In 2018, GK has invested in growing its ESG and sustainability, corporate communications, branding and planning services alongside its established health public affairs offer.
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Ashfield Meetings & Events strengthens creative team following increase in requests to deliver global full service live events
As a specialist in branding and corporate identity, Dan will focus on the 2D design elements of the meetings and events of Ashfield and SPARK clients – from event branding, pop up ... recent award-win at this year’s International Corporate Event (ICE)
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Health Unlimited
Advertising and branding. Corporate reputation management. Crisis management. Digital innovation and solutions. ... Innovation in Healthcare Communications. Excellence in Corporate Communications - External Communications. Lions Health (Cannes) 2016:.
More from PMHub
Approximately 0 fully matching, plus 7 partially matching documents found.
COVID-19 Updates and Daily News
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- Pfizer/BioNTech say their COVID-19 vaccine can be stored at warmer temperatures
- Oxford University to investigate nasal spray delivery of AZ-partnered COVID-19 vaccine
- Bedrock Group rebrands as Resonant Group
- Lucid Group Bolster its Senior Leadership Team
- FDA approves Roche’s Actemra COVID-19 trial
- Keytruda shows significant and meaningfully improvement in kidney cancer
- WHITE PAPER: Why do men die younger?
- Opdivo improves survival in oesophageal cancer
- Opdivo plus chemotherapy increases response in pre-surgery NSCLC patients
- UPDATE: AZ/Oxford University COVID-19 vaccine gets EU approval
- Sanofi pays $160m upfront to acquire Tidal Therapeutics
- Roche, Regeneron’s COVID-19 antibody cocktail cuts infection risk
PMHub
Create Health
A healthcare marketing agency that shares your passion for making things better. Our clients with solve real health problems every...
Latest intelligence
- WHITE PAPER: Why do men die younger?
- It’s a commonly accepted fact that women outlive men. Wherever you live, there’s a good chance that men will die on average eight years earlier than women. Is this an...
- 3 tips to show patient diversity in your clinical trial materials
- Here are some useful tips to help get your hands on authentically diverse stock photos....
- Virtual congresses: video thrilled the cardio tsar
- Chris Ross explores the key learnings from a year of virtual congresses...
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