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CREATION

This page shows the latest CREATION news and features for those working in and with pharma, biotech and healthcare.

Taming the Monster

Taming the Monster

However, at its core, marketing is a key driver of value creation.

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Latest Intelligence

  • What makes a meaningful brand? What makes a meaningful brand?

    These insights will help drive the creation of a brand that is differentiated from the competition and attractive to audience members. ... Together, these three brand tenets make up your brand’s strategic foundation and will guide the creation of a

  • Health on instalment Health on instalment

    Acting quickly, President Franklin D Roosevelt arranged for the creation of the Home Owners’Loan Corporation, a private entity that began swapping bonds for bank mortgages.

  • Bridging pharma’s digital gap Bridging pharma’s digital gap

    The rise of sophisticated technology assisting in the creation of personalised medicine would be naming just one example that came as a great leap for both the industry and mainstream medicine.

  • A quest for innovative solutions A quest for innovative solutions

    to more than 300 with the creation of PRISM (Patient Relevant Innovative Solutions Mission) which seeks out the nuggets of therapeutic value and delivery innovation.

  • Achieving insight Achieving insight

    The accumulation of this synthesis is in the creation of user personas.

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SpotMe

SpotMe is the leading technology and service provider of enterprise engagement platforms with a focus on live events, virtual and...

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Island
Pharma’s isolated islands of innovation
With service design and technology often failing the patient, why perspective on improving outcomes need to change...
Uncertainty, austerity and Brexit
What does it mean for the life science sector?...
The Holy Grail of HCP Access
This is the data you need to gain access....

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