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cultural awareness

This page shows the latest cultural awareness news and features for those working in and with pharma, biotech and healthcare.

Harnessing the power of cultural insight to build meaningful healthcare strategies

Harnessing the power of cultural insight to build meaningful healthcare strategies

The question can be answered when we overlay the cultural context of the opioid crisis in North America and appreciate the potential for negative perceptions of requests for opioids. ... Cultural awareness doesn’t just impact understanding of customer

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Latest Intelligence

  • A new route to market A new route to market

    Cultural awareness is crucial in order to support companies in understanding local customs and practice. ... Cultural awareness is crucial in order to support companies in understanding local customs and practice, while teaming up with experienced local

  • Robyn Cabarrao: 'If I could change one thing...' Robyn Cabarrao: 'If I could change one thing...'

    There is no way around it – cultural adaptation and integration is fundamental to success in an increasingly global marketplace. ... This could not however be further from the truth, because when put in simple terms, this lack of cultural awareness

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Latest from PMHub

  • Think Global

    Will future talent entering the industry have the language skills and cultural experiences to bring a competitive advantage? ... This might be quite an extreme requirement in terms of the need for an understanding of languages, but the lack of language

  • UK and US businesses losing out due to lack of language skills and cultural awareness in their workforces

    appropriate language skills and cultural awareness. . ... The research suggests that British and American businesses could be losing business to overseas competitors because of a lack of foreign language skills and cultural awareness amongst their staff.

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