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- PMLiVE

digital consumers

Why AI might be the rep’s best friend

When looking for the next big thing in digital communication, there’s nothing bigger than the sweeping changes promised by artificial intelligence. There’s little doubt that AI is coming to pharma...

Anthill Agency

- PMLiVE

Smart solutions

How technology could help pharma breathe new life into branded respiratory drugs

16 Generation Now

The impact of the millennial healthcare professional on our world

Havas Lynx

- PMLiVE

The potential of programmatic

Consumers desire messages which are personalised and relevant to their needs

- PMLiVE

Top ten tech trends

As technology continues to have a huge impact on society’s mental and physical health, what’s on the horizon for 2017?

- PMLiVE

A digital strategy in a digital world

The digital communication age has dawned, and whatever profession we’re in, we’re dependent upon technology. Data published by Ofcom in 2016 illustrates how the UK population spends more time using...

- PMLiVE

Millennials and health

Why the pharma industry has to reinvent itself to engage with the millennial generation

- PMLiVE

What’s on the horizon?

The evolving role of the healthcare expert.

- PMLiVE

Assisting adherence

How one app aims to support patients

- PMLiVE

Merck licenses University of Edinburgh research tool

Gains access to novel disease progression technology

ABPI London offices

UK pledges £220m tech fund for life science and university sectors

ABPI says investment will be well received by the pharma industry

- PMLiVE

Pfizer launches app to help patients manage depression

Hopes the Moodivator app will complement treatment and support care teams

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