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digital healthcare

This page shows the latest digital healthcare news and features for those working in and with pharma, biotech and healthcare.

Hancock trumpets £250m fund for AI in the health service

Hancock trumpets £250m fund for AI in the health service

He went on: “Rolling out new technologies like AI will require standards to ensure patient safety, a workforce equipped with digital skills, and an upgrade to outdated basic NHS tech infrastructure.”. . ... Digital inspiration for pharma on mobile,

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Latest Intelligence

  • Breaking free Breaking free

    Digital presents major opportunities to understand, track and shape behaviour continuously and at scale. ... Chris Ross is a freelance writer specialising in the pharmaceutical and healthcare industry.

  • AI is transforming pharma R&D – now it can transform pharma marketing AI is transforming pharma R&D – now it can transform pharma marketing

    Almost 50% of Babylon Health’s patients are aged 20 to 29, illustrating the demand for instant healthcare support from the young adult population. ... Chris Finch is Managing Director at earthware, a healthcare digital agency specialising in AI and

  • AI’s role in pharma marketing AI’s role in pharma marketing

    Through these techniques, brand teams are gaining more granular insights into their audiences’ needs and desires, so they can deliver greater value through their digital multichannel campaigns aimed at healthcare professionals ... These digital tactics

  • Re-imagining content supply chains for a next-gen customer experience in pharma Re-imagining content supply chains for a next-gen customer experience in pharma

    According to Jeff French, Vice President and Chief Digital Officer at ViiV Healthcare: “From a content supply chain perspective, I think the key point is getting the planning right in terms ... Source: PharmaFuture Digital Council. Stay up to date on

  • Women Leaders in UK Healthcare: Liz Henderson Women Leaders in UK Healthcare: Liz Henderson

    For example, in our Endocrinology franchise, we are using digital technologies to help healthcare professionals manage and improve patient adherence and, as a result, help our patients achieve the maximum potential ... Liz’s career spans more than 20

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Latest appointments

  • McCann Health bolsters European leadership team McCann Health bolsters European leadership team

    L-R: Nick Bartlett, Jonathan Kukathasan and Rob Fuller. Bartlett brings over 20 years’ experience in managing digital operations and consultancies in healthcare service companies, including Syneos Health, Publicis Health and ... I’m delighted to be

  • Healthcare comms appointments Healthcare comms appointments

    Galliard Healthcare and Nyxeon hires first digital and social media director. ... Galliard Healthcare and Nyxeon, an Ashfield company, has appointed Prakash Patel as its digital and social media director, a newly created position that will see Patel work

  • Ashfield appoints former Havas Health CEO Ashfield appoints former Havas Health CEO

    Doug Burcin becomes president at the agency. Ashfield, part of UDG Healthcare, has appointed Doug Burcin to become the agency’s president. ... Doug brings vast healthcare technology, digital, data and analytics experience to Ashfield, which will help

  • Amra appoints new VP of North American sales Jeremy Edwards Amra appoints new VP of North American sales Jeremy Edwards

    InTouch, a digital healthcare and patient engagement organisation. ... Simon Hager (pictured right) also joins the office as its European Sales Manager after leading the global digital pathology offering at Sectra.

  • Dirk Poschenrieder joins Havas Life Dusseldorf Dirk Poschenrieder joins Havas Life Dusseldorf

    Prior to his new role, Poschenrieder spent the past three years leading the healthcare business unit at communications firm Territory. ... With more than 20 years of experience in health marketing Poschenrieder has worked for companies including Janssen (

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Latest from PMHub

  • Article: Like, Like, Like: Harnessing the power of social media insights

    As the popularity and diversity of platforms increases, so too does their utility for healthcare market research. ... Combined with the continuous stream of user-generated content, advances in research technology now allow marketers to tap into social

  • Clark Health Communications and Egg digital announce new collaboration

    Our mission is to provide communications that Deliver Change for patients and healthcare professionals around the world. In 2018 it’s no longer enough that we know how to use digital ... Digital tools and solutions in healthcare more often than not

  • Creative problem solving, solved

    Customer Experience Consultant Eimear Power explains how pharma teams can unlock their creativity and foster truly innovative ideas. EIMEAR POWER| 30. TH. AUGUST 2019. How creative are you? Your teams? Your company? And how important do you think

  • The changing face of pharma in the precision era

    While medical affairs teams are usually focused on developing scientific communications about a product or service for healthcare professionals, she has been tasked with preparing a top 20 biopharma company for

  • Three strategies for managing loss of exclusivity successfully

    Claire Taylor, Senior Associate Consultant at Blue Latitude Health explains why you should be strategically planning your LOE strategy years in advance. “Patent losses could sink Allergan”. “Drug prices to plummet in wave of expiring patents”

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We are Branding Science Partners in thinking which inspires change in healthcare Branding Science are an award-winning global pharmaceutical market...

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Article: Like, Like, Like: Harnessing the power of social media insights
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