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digital opinion leaders

This page shows the latest digital opinion leaders news and features for those working in and with pharma, biotech and healthcare.

Digital influencer marketing

Digital influencer marketing

Media reach, relevance and resonance - in real time. Influencer marketing is about reaching the right people by using the right people to do so - digital opinion leaders. ... And all this happens in quasi-real time. These digital opinion leaders,

Latest news

  • Monitoring the social media activity of HCPs Monitoring the social media activity of HCPs

    We have seen pharmaceutical brands use the insights to:. Create a list of HCP digital opinion leaders and produce a bespoke engagement strategy for them. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and

  • Understanding digital opinion leaders Understanding digital opinion leaders

    When it comes to healthcare marketing there are key opinion leaders (KOLs), and then there are digital opinion leaders (DOLs). ... Will non-digital opinion leaders want a printed text version of your infographic, or will they accept a PDF?

  • Creation Healthcare claims social media monitoring first Creation Healthcare claims social media monitoring first

    Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools. ... It uses this information to identify 'digital opinion leaders' and connects publicly available information about HCPs with what

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Welcome to Frontera Group where our agencies immerse you into the world of the patient....

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