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digital opinion leaders

This page shows the latest digital opinion leaders news and features for those working in and with pharma, biotech and healthcare.

Digital influencer marketing

Media reach, relevance and resonance - in real time. Influencer marketing is about reaching the right people by using the right people to do so - digital opinion leaders. ... And all this happens in quasi-real time. These digital opinion leaders,

Latest news

Monitoring the social media activity of HCPs

We have seen pharmaceutical brands use the insights to:. Create a list of HCP digital opinion leaders and produce a bespoke engagement strategy for them. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and
Understanding digital opinion leaders

Understanding digital opinion leaders. Engaging with new key opinion leaders to supercharge your brand initiatives. ... Will non-digital opinion leaders want a printed text version of your infographic, or will they accept a PDF?
Creation Healthcare claims social media monitoring first

Digital intelligence blog. Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools. ... It uses this information to identify 'digital opinion leaders' and connects publicly available

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Latest Intelligence

Positive disruption in business intelligence

A significant influence on customers has been the digital age: the Internet and social media have transformed the way health stakeholders learn and interact with each other. ... During the years before a product launches, HCP ‘digital opinion
Engaging the digital healthcare professional

Develop digital customer advocates: To prepare the way for future digital collaboration, a pharmaceutical company identified 30 emerging Key Opinion Leaders and taught them how to use social media in their ... Integrate social and CRM data: Knowing which
Listen? Do you want to know a secret?

But what are digital opinion leaders? And does the pursuit of them automatically ensure that pharma is listening to the right people? ... Digital opinion leaders don't always have deep credibility. Joshua says: “ It's within this context that pharma is
10 ways to optimise patient access through the product life cycle with Managed Access Programmes

View: 10 Ways. to activate digital opinion leaders online.
10 Ways to activate digital opinion leaders

The most influential of these HCPs have become what we call ‘ Digital Opinion Leaders’. ... Daniel Ghinn, CEO at Creation Healthcare, takes a detailed look at how to work with digital opinion leaders to engage and activate new online advocates.

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Latest from PMHub

Pharma Customer experience: The KNOW-LIKE-TRUST factor

minds of key opinion leaders (KOLs), payers, healthcare professionals (HCPs) and patients. ... There are various strategies, but an effective process is to understand who your KOLs and digital opinion leaders are.

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Featured jobs

Engagement Strategist, Healthcare Brand Communications, London, ...: Circa £60K

Senior Medical Writer, Medical Communications, Relocate to Cardi...: Excellent Salary

Editor > Senior Editor – Medical Education – London: Very competitive with excellent benefits

Senior Medical Writer: Great salary and benefits

Account Manager, Healthcare PR: £40, 000 – £42, 000 great benefits and bonuses

Account Manager – Med Comms – London: Salary TBC

Senior Medical Writer: Great salary and bebefits

Principal Medical Writer, Medical Communications, Relocate to Ca...: Excellent Salary

Science writer, Healthcare Brand Communications, London, £45-50K...: £45-50K

FREELANCE Account Manager – Creative Healthcare Advertising – Lo...: SUPERB DAY RATES AVAILABLE

Senior Account Manager / Account Director: Great salary and bebefits

Medical Writer - (London, Brighton or Copenhagen): Competitive

Editorial Director – Medical Education – Oxford: Negotiable

FREELANCE OPPORTUNITIES!!!!! Medical Education - Healthcare Adve...: EXCELLENT DAY RATES AVAILABLE

Editor – Medical Education Agency – Bucks: Salary TBC

Head of Operations/ BUD, Healthcare PR, London – Excellent leade...: Excellent Package

HOME BASED Senior Account Executive / Account Manager - Medical ...: Salary TBC

Account Director - Global Healthcare Advertising (Digital) - Lon...: £55000 - £65000

Senior Account Manager or AD - Medical Communications: Salary TBC

Senior / Principal Regulatory Writer – Home Working - UK or US: HIGHLEY COMPETATIVE SALARY, BONUS &BENEFITS

Senior Account Manager – Med Comms – Kent: Salary TBC

Digital Senior Account Director – Healthcare Advertising – Londo...: Salary TBC

Senior Programme Executive: Salary TBC

Editorial Team Leader or Scientific Director: £50, 000 - £55, 000 benefits

Scientific Director: Great salary and bebefits

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Anatomy Health

We are a health information design consultancy focused on developing simple, accessible and inclusive patient communications. From evaluating existing patient...

Latest intelligence

Why heading online for scientific meetings can yield greater HCP engagement: Modern conferencing methods, with enhanced digital information transfers, offer unique opportunities for greater HCP engagement....
The threat of antimicrobial resistance: Why this issue is such a fundamental challenge...
Meet the CEO behind ReNeuron’s cutting-edge stem cell therapies: Blue Latitude Health speaks to Olav Hellebo, CEO of ReNeuron, to find out about the biotech’s latest innovation in stem cell therapy and to learn his perspective on navigating the...