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Digital Pharma

This page shows the latest Digital Pharma news and features for those working in and with pharma, biotech and healthcare.

Merck & Co picks Nike exec to be digital transformation leader

Merck & Co picks Nike exec to be digital transformation leader

Merck &Co has appointed Nike’s Jim Scholefield to be its new chief information and digital officer, continuing a trend in pharma to hire in expertise from the consumer world. ... It is this kind of digitally enabled speed and customer focus which the

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  • The rise of digital comms The rise of digital comms

    However, there is currently a large ‘digital divide’between what is currently supplied by pharma companies and the demand from HCPs. ... Pharma therefore needs to focus on creating and sharing a greater range of digital educational content.

  • Trust me, I’m from pharma Trust me, I’m from pharma

    So how is pharma trying to repair the damage of yesterday’s behaviours? ... Its success shows what pharma can do when it moves from provider to facilitator.

  • Changes to look out for in Medical Devices Regulations Changes to look out for in Medical Devices Regulations

    Changes to look out for in Medical Devices Regulations. Will digital lead to a greater compliance burden? ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.

  • The true potential of mobile health tech The true potential of mobile health tech

    Pharma could look at acquiring digital technology so it can provide a more holistic level of care.". ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.

  • What does ‘digital’ look like for global pharma Learning & Development? What does ‘digital’ look like for global pharma Learning & Development?

    Throw into the mix a rigid regulatory environment, global market variations and diverse cultures, and  it becomes difficult to envisage what ‘digital’looks like for global pharma Learning &Development (L&D). ... Unfortunately, four main challenges

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Latest appointments

  • Digital behavioural health firm Ieso expands executive leadership team Digital behavioural health firm Ieso expands executive leadership team

    Digital behavioural health firm Ieso expands executive leadership team. Appoints Gidget Madix and Craig Gravina. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.

  • Peix appoints online marketing manager Peix appoints online marketing manager

    Peix appoints online marketing manager. Marie Kruger joins German agency. Marie Kruger has joined Peix Pharma's digital unit as online marketing manager. ... She brings to Peix a combination of medical expertise, marketing know-how and digital skills.

  • MSA Market Media expands MSA Market Media expands

    MSA Market Media expands. Ben Mansfield joins as client services director and digital consultant. ... Ben's background in pharma, publishing and digital gives him the perfect skill set to enhance MSA's offering as a true strategic partner to our clients

  • WCG hires former Roche marketing head WCG hires former Roche marketing head

    Hawkinson, a former vice president and global head of marketing for Roche, will lead and evolve the company's digital health offerings, said WCG. ... Hawkinson's background also includes leading digital and e-business initiatives for pharma companies

  • Ray Manna to head DJM in the US Ray Manna to head DJM in the US

    DJM Digital Solutions has appointed Ray Manna as senior vice president, North America. ... DJM is a full service digital agency working predominantly in the healthcare/ pharmaceutical industries.

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Grace Communications

Grace Communications is an award winning, independent, full service, creative communications agency specialising in solving problems for healthcare brands....

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