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Digitas LBi

This page shows the latest Digitas LBi news and features for those working in and with pharma, biotech and healthcare.

AZ launches DoctorsNotes online medical literature tool

AZ launches DoctorsNotes online medical literature tool

New browser extension aims to make HCP's reading 'shareable and social'

Latest news

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Latest Intelligence

  • Seven steps to innovating your digital strategy Seven steps to innovating your digital strategy

    But the metamorphosis has happened in healthcare too. Recent research from LBi Health hails 2014 as the Year of the Digitally Native HCP. ... We are seeing a welcome increase in corporate centres of digital excellence and digital brand teams,” says

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Latest appointments

  • Blue Latitude grows senior team Blue Latitude grows senior team

    Blue Latitude has also expanded its account handling team with the appointment of two new Account Directors, Kavita Goswami and Corinna Liebana, who come from Digitas LBi, Open Health and Razorfish

  • Havas Lynx Group bolsters senior ranks Havas Lynx Group bolsters senior ranks

    Bainton offers the Havas Lynx Group unique insight and understanding, having transitioned from clinical practice into roles at Health4Brands Europe (as vice president) and Digitas LBI (as client partner).

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Latest intelligence

The importance of co-creation with patients
Overcoming the barriers...
Three billboards on the road to multichannel
Chris Ross examines the trends driving multichannel communication in 2019...
How Medisafe is using AI to improve patient adherence
Dina Patel speaks to Omri Shor, Co-Founder and CEO of Medisafe, to find out how his medication management app is tackling the problem of poor adherence....

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