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Disease Knowledge

This page shows the latest Disease Knowledge news and features for those working in and with pharma, biotech and healthcare.

Blending medical and digital for effective rare disease campaigns

Blending medical and digital for effective rare disease campaigns

For rare diseases, we develop disease educational campaigns during pre-launch and continue them through post-launch. ... Early engagement can greatly expand our knowledge of a disease and also provide invaluable benefits to the campaign sponsor.

Latest news

  • Healthcare and the artificial intelligence revolution Healthcare and the artificial intelligence revolution

    With this learned knowledge, the system could highlight possible methods by which a cancerous cell could be restored to a healthy cell again. ... its knowledge of the disease and will be able to make more insightful suggestions.

  • Lilly and Sanford-Burnham reveal immunology collaboration Lilly and Sanford-Burnham reveal immunology collaboration

    By combining the deep knowledge of human biology and disease mechanisms among Sanford-Burnham scientists, in particular our expertise in the field of checkpoint regulators in the immune system, and ... s leadership position in the development of

  • Mission Critical Mission Critical

    Importantly, however, a counsellor's main role is rarely to bring new knowledge of the particular disease area in which the leader and her team are usually already experts. ... Counselling skills. These are essential to make use of the counsellor's

  • Orphan drugs: A 'responsible' investment Orphan drugs: A 'responsible' investment

    In Europe, a disease is considered to be rare when it affects one person per 2, 000. ... Given the specific challenges and risks of developing orphan drugs as compared to common drugs (eg little or no knowledge about the disease, difficulty to diagnose

  • The thing about small numbers The thing about small numbers

    who may have limited or no knowledge about your disease or associated therapy. ... How can you support a specialist centre in meaningful ways? How can you help increase the knowledge of a disease that's near the bottom of most people's agendas?

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Latest Intelligence

  • The patient’s world is ‘messy’ The patient’s world is ‘messy’

    The patient world is multidimensional and what may seem irrelevant, clinically, may be crucial to managing and treating a disease optimally. ... As well as working with the HCPs, pharma can also provide patient support to lift their knowledge of the

  • Medical affairs Medical affairs

    In-depth disease understanding and clinical knowledge ensure the team can advise on disease area opportunities of the future, even at the early stages of drug evaluation. ... The process starts with deep insights into the disease area, product and

  • The digital doctor-patient relationship The digital doctor-patient relationship

    With knowledge of both the disease area and your audience, searches can be anticipated and content optimised so that concerned patients can find the most relevant information in the first place ... This could for example, be a simple case of having your

  • Mapping KOL relationships Mapping KOL relationships

    This month, we look at how mapping the KOL landscape can advance this knowledge and your understanding of the disease area as a whole. ... Whether this information provides you with a primer for an unfamiliar disease area, substantiates your existing

  • How to work with global online doctor networks How to work with global online doctor networks

    We start with an overview of independent online networks and then cover a number of key themes: including trust; identifying disease area knowledge; the value of independent education; how digital tactics ... Oxana Kolosova, of iVrach.com, looks at the

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Latest appointments

  • Eisai recruits Pfizer and Sanofi execs to neurology group Eisai recruits Pfizer and Sanofi execs to neurology group

    As global lead for Alzheimer's Disease she will also be tasked with developing strategies and heading internal and external collaborations. ... Eisai's Cheung said: "With her deep expertise in the commercial development of in-line and pipeline compounds,

  • Pfizer appoints diabetes expert Morris Birnbaum Pfizer appoints diabetes expert Morris Birnbaum

    cardiovascular disease. “ ... His scientific credentials and knowledge will help Pfizer pursue our goals to achieve industry leadership from the strong position that we currently hold, and to deliver unique therapies for patients,” said

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Latest from PMHub

  • Increasing the speed of knowledge sharing in blood cancer to improve patient care

    Increasing the speed of knowledge sharing in blood cancer to improve patient care. ... For patients they often seek to improve knowledge about their disease and potential treatment options to be better informed prior to a consultation.

  • To track disease, follow the money

    The model doesn't require any knowledge about the disease or the infectious agent, and it can also be applied to social contagions such as fads and fake news. ... Which prompts the question, how sustainable is the idea of tracking disease through

  • THE OTHER SIDE OF … RHEUMATOID ARTHRITIS

    Key to this has probably been a shift in clinicians’ knowledge of the disease and the motivation to treat – likely tied to their beliefs about the consequences of the disease and ... The environment has to engage patients and give them the knowledge,

  • THE OTHER SIDE OF...BLOOD CANCER

    And having to build her knowledge again from scratch. But the challenge has not ended there. ... Sophie has to be treated by a specialist haematologist, who closely monitors how her disease is progressing.

  • Why patient education is important in oncology

    She also points out that patients who are educated and have good knowledge of their disease and treatment, fare better than patients who do not have this knowledge.

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Accession

Accession was a born from a passion and a vision. A passion to harness the power of market access to...

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