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experiential marketing

This page shows the latest experiential marketing news and features for those working in and with pharma, biotech and healthcare.

Huntsworth acquires The Creative Engagement agencies

The addition of TCEG - a group known for providing experiential marketing to mostly healthcare clients through events and digital, including virtual and augmented reality - will further Huntsworth’s ability to provide

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New healthcare comms agency launched in UK

Skin and Blister co-founded by Fiona Edwards and Katie Langdon. Healthcare communications specialists Fiona Edwards and Katie Langdon have launched a new creative agency specialising in pharmaceutical marketing services. ... The new agency offers the
Good Relations to support launch of OTC drugs from infirst Healthcare

The fully integrated go-to-market plans developed by the team include planning and creative development, web analysis and strategy development, medical marketing, experiential events and real-time 'Brand Newsrooms'.
WPP forges ahead on its acquisition trail

Group takes stakes in Latin American innovative software company Globant and Sydney-based experiential marketing agency, PLAY Communication. ... The second latest acquisition is by WPP Group's wholly owned operating company, GroupM, which is taking a

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Experiential Marketing

instead, experiential marketing has evolved into something way bigger than we could ever have imagined. ... That’s what experiential marketing offers people; an opportunity to be transported back to that day, reminding them of the product on a regular
IGNIFI

exhibitions and experiential marketing. print management. sales force asset management. First-class service. ... Marketing Manager, Animal Health.---"Of all the campaigns I've worked on, this has been the smoothest-run.
How to plan, execute and refine an excellent congress experience

Medical congresses are one of the most important and intensive marketing activities a company can undertake. ... Congresses are one of the only truly experiential marketing opportunities that pharma brand teams get with healthcare professionals.You have
Page & Page and Partners

Experiential Marketing. ... Marketing to healthcare professionals – what’s the key ingredient missing from most campaigns?.
Insta Exhibitions

Insta Exhibitions a leading exhibition stall designer and fabricator company in India with Experience of 14+ Years.Our stall designs and creative stands add value to your experiential marketing shows such

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claire@dovetailstrategies.com

About Dovetail We’re award-winning specialists in healthcare collaboration that makes patients’ lives better. Combining expertise with a passion for collaboration,...

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Improve clinical trials through patient journey mapping: Could patient journey mapping be your solution to improving clinical study recruitment and retention? While awareness of clinical studies is low across the population, it’s not the only issue. It’s...
InSite Mapping™ - a Novel Tool for Insight-gathering and Patient Journey Mapping: Learn how a client engaged 18 rheumatologist advisors over 6 months to create a patient journey map for SLE....
Alone we can do so little, together we can do so much: Collaboration is at the heart of successful patient engagement and effective healthcare provision. But in such a complex, nuanced network, true collaborations are rare. So how can we, as an...