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Fake news

This page shows the latest Fake news news and features for those working in and with pharma, biotech and healthcare.

Getting the balance right

Getting the balance right

Fake news and incomplete evidence. Before COVID-19, awareness and concerns around fake news were already mounting. ... The health communicators’ future role in helping combat fake news will certainly remain important, but will hopefully be continuing

Latest news

  • Trust – years to build, seconds to break and forever to repair Trust – years to build, seconds to break and forever to repair

    I believe my small contribution in this area is important to help spread the news to the population about how vital it is to have realistic expectations. ... Communicating evidence and addressing fake new. s In the Edelman Trust Barometer, 67% of

  • With knowledge and position comes responsibility With knowledge and position comes responsibility

    Challenge the bad. Fake health news and non-scientific quackery is rife on social media. ... This includes press releases, clinical trial reports or published news articles.

  • 20/20 vision 20/20 vision

    Fake news. Every day, more sources of information become available and with social influencers on the increase, fake news and ‘bad science’ will continue to infiltrate our lives. ... Communications professionals have a key role to play in helping

  • Q&A: Chris McPherson Q&A: Chris McPherson

    In an era of fake news, he proves that there is still a market for ‘realness’.

  • Deadly measles outbreaks on the rise, social media called to account Deadly measles outbreaks on the rise, social media called to account

    Firms called on to fight anti-vax fake news. Around 21 million children around the world are missing out on measles vaccinations every year, raising the risk of the disease killing ... He called on social media firms such as Facebook and Instagram to do

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Latest Intelligence

  • How will COVID-19 affect uptake of vaccinations against other diseases? How will COVID-19 affect uptake of vaccinations against other diseases?

    However, conspiracy theorists are attracted. to pandemics like moths to a flame, allowing dangerous potential for ‘fake news’ to flourish unchecked.

  • Effectively communicating in a public health crisis Effectively communicating in a public health crisis

    This is just one of the many examples of the weird and dangerous fake news items making their way around the globe. ... Finally, in this digital age, with the overabundance of news and information, people are saturated with constant updates.

  • Managing virtual teams Managing virtual teams

    are vital to maintain employee confidence and lessen internal ‘fake news’ or speculation.

  • Trust: the ultimate elevator Trust: the ultimate elevator

    an age of a trust crisis. Fragmentation of information sources, a polarised political climate and the increasingly weaponised environment of social media in our age of ‘fake news’ have led to ... According to the annual Edelman Trust Barometer report

  • Is anybody listening? Is anybody listening?

    Consumers are becoming increasingly disillusioned by allegations of fake news, disinformation and high profile misuse of personal data. ... Consumers want truth. But as they become wise to the dark arts of fake news and media manipulation, their growing

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Latest appointments

  • Building trust in our industry Building trust in our industry

    As people search for the truth in the era of fake news, credentialled voices such as the company’s own scientific experts and academics are regaining their role as trusted spokespeople.

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Latest from PMHub

  • Fake News” and Credibility in Medical Publishing

    Natalie Yeadon from Impetus Digital shares her thoughts on fighting fake news in Pharma and healthcare. ... In the era of COVID-19, fighting fake news and predatory journals has never been more important for Pharma.

  • Impetus Digital Impetus Digital

    Fake News” and Credibility in Medical Publishing. ... Natalie Yeadon from Impetus Digital shares her thoughts on fighting fake news in Pharma and healthcare.

  • Fake News is Bad for your Health

    But the massive public health benefits of vaccination have been eroded by waves of fake news. ... In the current era of fake news, sadly, there is mistrust of experts, and this extends to the medical establishment.

  • 'Fake news': battling misinformation in healthcare

    Blue Latitude Account Executive Ford Stewart explores inaccurate reporting of healthcare innovations and the consequences of fake news for patients, healthcare professionals and the public. ... In an era where ‘fake news’ has become a trending phrase

  • To track disease, follow the money

    The model doesn't require any knowledge about the disease or the infectious agent, and it can also be applied to social contagions such as fads and fake news.

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Approximately 2 fully matching, plus 7 partially matching documents found.

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