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- PMLiVE

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Boehringer Ingelheim brings gamification to clinical research

Pharma company’s US arm launches data science competition

Europeans see eHealth potential, but pharma faces a trust gap

Survey finds expectation that technology will help improve peoples' health

- PMLiVE

The new paradigm – in beta mode

Healthcare marketing will never be the same again. More accurately, whatever is coming is much more than a new scenario; it is complete change of paradigm…

Proving value will be the key to pharma’s digital future

Bayer's Fabio Piva talks about using digital tools

EMA pilots electronic regulatory submissions

European regulator looks to kick-start delayed moves towards accepting the eCTD as standard

- PMLiVE

Interview: Stephan Tanda, EuropaBio

The chairman of EuropaBio explains to Linda Banks how he believes accelerating uptake of biotechnologies can address European and world challenges

- PMLiVE

Ten Commandments for using iPads in pharma sales

New shiny things are often overvalued. In all the excitement about iPads, these 10 tips could keep you grounded

UK says telehealth could save £1.2bn over five years

But care minister Paul Burstow warns it's not all about the technology

- PMLiVE

Looking for excellence in digital communications

The Communiqué Awards' digital category is on the hunt for well-designed and credible healthcare initiatives

- PMLiVE

Pfizer launches online portal for UK pharmacists

Access Pfizer for Professionals will provide commercial, training and patient information to the pharma company's dispensing customers

Digital marketing: same rules, different tools

But companies considering social media monitoring should move to 'listening with intent', meeting hears

- PMLiVE

Redefining value in healthcare communications

The changing healthcare environment offers communicators the opportunity to devise intelligent and creative new strategies

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