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Health Agency

- PMLiVE

PharmaVentures increases its Asia-Pacific presence

Aki von Roy will be based in Auckland, New Zealand

- PMLiVE

Almac Group appoints two marketing directors

Matt Cocking and Laura Montgomery join the contract development and manufacturing company

3 Steps to Navigating Multichannel in Healthcare

3 Steps to Navigating Multichannel in Healthcare

You know about multichannel, but... where now? Download the 3 Steps to Navigating Multichannel in Healthcare ebook to learn what you should do next when planning your multichannel campaign.

Blue Latitude Health

- PMLiVE

Navigating the new prescriber network

How to understand critical networks of influence in this multichannel world

- PMLiVE

Packer Forbes and emotive agree collaborative tie-up

Will work together on project-by-project basis to offer integrated comms support

Changing behaviour – appealing to the rational and emotional mind

Elisa Del Galdo, Head of Customer Experience here at Blue Latitude, talks about how to understand what motivates your customer and influence their behaviour, prompting a change in behaviour which...

Blue Latitude Health

- PMLiVE

Teva to use cloud-based CRM for sales force

Picks Veeva’s system to streamline operations

- PMLiVE

New digital head for Just:: Health

Daniel Prideaux specialises in multichannel marketing

- PMLiVE

Integrating multichannel marketing

External forces are driving the need for pharma to use a greater variety of channels to reach customers

- PMLiVE

Digital blooms: multichannel marketing in China

The evolution of marketing and its increasing use of new channels is as relevant to China as it is to mature pharma markets

- PMLiVE

The invisible customer

Find out why internal stakeholders are key to Pharma marketing success.

Blue Latitude Health

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Developing multichannel capability in Pharma

Find out how training could give your team the confidence, knowledge and skills to overcome your organisation's multichannel challenges.

Blue Latitude Health

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