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Health Behaviour Change

This page shows the latest Health Behaviour Change news and features for those working in and with pharma, biotech and healthcare.

Innovating patient care

Innovating patient care

Voice pattern recognition, face recognition and artificial intelligence will allow the likes of Amazon Echo and your video GP to detect a change in your health early enough to intervene with ... On the back of this, we have just launched a new weight

Latest news

  • Behaviour change that inspires healthy decisions Behaviour change that inspires healthy decisions

    Talk of behaviour change is rife at the moment, and nowhere is this more pertinent than in health. " /. ... Behaviour change that inspires healthy decisions. Push. Nudge. Carrot. Stick. Talk of behaviour change is rife at the moment, and nowhere is this

  • Making a list and checking it twice… Making a list and checking it twice…

    Making a list and checking it twice…. The promise of mobile health lies not in recording information but in promoting behaviour change. ... Hang on tight. The promise of mobile health lies not in recording information but in promoting behaviour change.

  • Health apps won't change behaviour, says professor Health apps won't change behaviour, says professor

    Health apps won't change behaviour, says professor. New op-ed argues that many applications have not been tested or approved by a regulator. ... New health applications for smartphones can be useful tools - but their use and outcomes are not guarantors

  • Ogilvy CommonHealth releases pharmacy report Ogilvy CommonHealth releases pharmacy report

    As the healthcare professional that is often closest to the public, their recommendations and advice have the power to truly change health behavior on a daily basis. “ ... Ogilvy CommonHealth Worldwide is the health behaviour change specialist of

  • Delivering 'beyond the pill' Delivering 'beyond the pill'

    To have real behaviour change you need to understand three basic things about your patient:. ... Correctly adhering to a medication (or indeed any health-based lifestyle change) is an intentional behaviour.

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  • If a nudge doesn’t last forever, how do we ensure sustained behaviour change? If a nudge doesn’t last forever, how do we ensure sustained behaviour change?

    If a nudge doesn’ t last forever, how do we ensure sustained behaviour change? ... In order to achieve sustained behaviour change in relation to most health-related behaviour (adherence, weight loss, exercise, smoking cessation, clinical

  • Why we do it Why we do it

    When Lucid wanted to understand how to change behaviour, it built health psychology capability. ... To do this, we research health economics literature to understand the required clinical interventions, we visit clinics to understand how to practically

  • Behaviour Change Behaviour Change

    Behaviour Change. Investigating the science behind behaviour change. Behaviour change is increasingly recognised as central to human well-being, social cohesion and sustainability. ... Its application has mainly been in health behaviour change but has

  • Making digital health personal Making digital health personal

    Behaviour change is still a complex phenomenon and digital health solutions have to work hard if they are going to deliver the desired outcomes. ... These insights were then leveraged to personalise the content of the digital health intervention, ie

  • Why health psychology is the answer to tackling adherence Why health psychology is the answer to tackling adherence

    Here Clare Moloney, Clinical Strategy Director at Atlantis Healthcare, discusses the topic of adherence and why pharma must look to health psychology to encourage behaviour change. ... At Atlantis Healthcare we work with a number of pharmaceutical

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mXm Medical Communications meets the needs of pharmaceutical marketers and medics who require a highly experienced, bespoke service from their...

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