Ipsos to buy GfK Research divisions

Customer experience, experience innovation, health and public affairs all acquired. Stepping up its research marketing game, Ipsos has agreed to buy four divisions of GfK Research, Germany’s largest market research ... Ipsos will acquire the group’s

Research Partnership expands across America

Firm opens new offices in San Francisco and New York. Healthcare market research and consulting agency Research Partnership has expanded its US capabilities with new offices opening in San Francisco and ... th. anniversary this year. “We have become

The rating game

I think I'm still talking about healthcare and not the election of an American President.). ... is managing director of Catalytic Health, a healthcare communications, advertising and strategy agency.

Why pharma needs to fall in love with creativity

Forget #2, best leave that decision for market research - we don't want to be doing anything crazy now . ... But here are a couple that you might like. Now, how many potentially great healthcare campaigns do you think market research has killed?

Cello Health Insight launches updated online platform

Healthcare market research agency Cello Health Insight has relaunched its qualitative online community platform eVillage. ... The relaunch comes four years after the revealing of the original offering, which was designed specifically to conduct customer

Market research

The patient’s world is ‘messy’

And therein lies the value for pharma. Over the last ten years, we have seen the status of the patient in healthcare research become more established. ... As a global healthcare market research agency we are asked regularly to map out patient journeys.

Thinking outside the medicine box

That said, compared to healthcare professional (HCP) market research, patient research often has less clear business objectives and paths for action execution. ... Kicking off research. Securing the deepest patient insight is not a streamlined process.

Evolve or die

How brand teams can bring more value to their customers. How many brand teams increased their market research budget in the last 12 months? ... If we extrapolate this trend, where will the healthcare market research industry be five years from today?

Coming to an understanding

It is a false economy to scrimp on market research.”. The advent of a more connected public - the number of smartphones capable of delivering and receiving healthcare information will reach ... A more dynamic market research sector in healthcare is one

BPR Pharma strengthens research team

Vicky Davies joins the UK-based international research agency from Bedrock Healthcare. ... She said: “I’m very excited to be joining Matt and Bridget on their quest to offer a more human approach to healthcare market research.

Research Partnership appoints new directors

its customer insights partner, where she was responsible for leading analytics, market research and insight generation programmes. ... Anderson joins the group from the Epsom, UK-based healthcare market research group Kantar Health, where he spent the

Claire Derbyshire joins Cello Health Insight UK

She becomes a director at the healthcare market research agency. Cello Health Insight has appointed Claire Derbyshire as a director at its UK office, strengthening the agency's European client services ... team. Derbyshire joins the healthcare market

Narrative Health appoints research director

Oates joins the global healthcare market research company from Merck KGaA, where she served as a senior market insight analyst. ... Prior to this, she was an associate director at Cello Health Insight, where she was responsible for managing account and

Cello Health Insight bolsters senior team

Maria Eletskaya joins the agency as a director. London-based healthcare market research agency Cello Health Insight has appointed Maria Eletskaya as a director. ... Eletskaya joins the agency's senior team from Ipsos Mori, a French market research company

CMR celebrates successful Management Buyout

CEO of Creative Medical Research (CMR), George Ashford, has successfully completed a management buyout. ... Creative Medical Research (CMR) is a specialist medical device market research and participant recruitment agency.

20 questions: Round 6

As it's our 20th year anniversary, we invited our employees to play our version of 20 questions - this month we asked our employees about office life in Singapore. Watch the video: . 44 (0) 20 8069 5000. Address:. Chester House. Fulham Green.

Device Attribute Testing

The patient evaluation needed to reflect real life as much as possible, so that it truly reflected patient preference and could predict the future market impact of any new device.

Research Partnership welcomes 20 new Graduates

This year we are celebrating 20 years in business and as part of our continued growth, we are delighted to announce a new intake of 17 Research Analysts and 3 Fieldwork ... Project Coordinators into our annual market research graduate programme.

Research Partnership opens new office in Lyon, France

Research Partnership is very pleased to today announce the opening of a new office in Lyon, France, led by Associate Director Claire Fradet-Aubignat.