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homecare

This page shows the latest homecare news and features for those working in and with pharma, biotech and healthcare.

Pharma Brand Planners' Blog (Part 3)

Pharma Brand Planners' Blog (Part 3)

The 10 strategic Ps are most often defined as: product (profile, packaging, formulation, dosing), place (distribution, homecare), promotional mix (which promotional channels and which patient/HCP/payer segments), price (and discounting,

Latest news

  • Quantum Pharma confirms Clinigen takeover bid Quantum Pharma confirms Clinigen takeover bid

    The confirmation of Clinigen's interest in Quantum comes after the latter agreed the sale of its Biodose Services unit - a specialist in homecare dispensary and delivery services - to HealthNet Homecare

  • Innovating patient care Innovating patient care

    The need for this programme suggests in itself that the case is not universally recognised - clinical homecare did not appear in the NHS' 2014 Five Year Forward View, for example. ... Duncombe explains that the Christie's own in-house homecare delivery

  • Finalists revealed for Communiqué Awards 2016 Finalists revealed for Communiqué Awards 2016

    by Virgo Health Education. for Novartis. Proving the case for clinical homecare.

  • Roche taps Qualcomm for remote health monitoring Roche taps Qualcomm for remote health monitoring

    This forms part of a greater philosophy in homecare - currently many remote patient monitoring and management tools still require patients to visit their doctors' surgeries or hospitals when they want to

  • Channel strategy and orphan drugs Channel strategy and orphan drugs

    There is no doubt that 'homecare' teams play a vital role in managing the use of these expensive medicines. ... Speaking to specialists there is no doubt that these 'homecare' teams play a vital and supplementary role in managing the proper and effective

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Latest Intelligence

  • Understanding the patient journey Understanding the patient journey

    Patients are akin to customers, and they are using a service, whether that is when booking an appointment with their district nurse, being diagnosed by a specialist or awaiting a homecare

  • Tackling the challenge of non-adherence Tackling the challenge of non-adherence

    Some pharmaceutical companies are providing homecare programmes involving nurses administering medications directly to patients in their homes and uploading the information into digital portals, which clinicians can access for monitoring and

  • How AbbVie Care is putting patients at the centre How AbbVie Care is putting patients at the centre

    AbbVie Care aims to:. Co-ordinate seamless homecare and nurse support at home; joining up hospital and community services with the requisite accountability and governance to ensure quality outcomes.

  • Achieving an aligned business intelligence capability - fact or fiction? Achieving an aligned business intelligence capability - fact or fiction?

    provides. A UK specialist sales rep with brands promoted through a complex supply chain, involving for example homecare delivery, has different information needs from an Italian primary care brand manager where

  • Channel strategy in pharma Channel strategy in pharma

    As in the US, when patients have a combined supply and support service, the home delivery and homecare approach can provide better outcomes. ... The UK use of home delivery and homecare has in part been driven by an anomaly in VAT treatment on medicines.

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