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iPhone

This page shows the latest iPhone news and features for those working in and with pharma, biotech and healthcare.

Apple Watch shows promise in heart study, but doctors sceptical

a notification will be triggered to send to the user’s watch and iPhone.

Latest news

The Final Frontier

A lot has happened since then: George Bush was president of the United States, we had the 9/11 terrorist attacks and the iPod (not the iPhone) was invented.
It’s only money

Pricing and penalties. Apple is slowing down iPhones. Volkswagen has gamed its emissions data.
The EarthWorks wins PMEA Support Agency of the Year

The MyAsthma iPhone app is GSK’s first Class 1 medical device that allows patients to track their attacks, medication use and store their peak flow or spirometry readings and share
Novartis trial marks ResearchKit first in MS

The US mobile-enabled study uses a free-to-download iPhone app that was built on Apple’s ResearchKit platform, software that’s already in use at companies such as GlaxoSmithKline ... The study is only open to adults in the US that own an iPhone (4s
Healthcare in the digital age

That’s what hospitals and patients asked for.”. Ultimately, Kimpen says, harnessing digital technology to improve health outcomes is inevitable, driven by patients behaving like consumers, the ‘post-iPhone’ acceleration of

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Latest Intelligence

Biopharma's Future: Made in China

All that has changed in the last 20 years, with an economic and manufacturing revolution transforming China into the world’s biggest exporter, making everything from iPhones to underwear.
Coming to an understanding

When the first iPhone was launched, the CEO of Nokia said it was a nice thing but the peak sales they were targeting were only equivalent to Nokia's weekly production - ... five years later Nokia was done because the iPhone hit a need that the customer
Stories that can save lives

Instead of listing off the iPhone's amazing features, he wove together a narrative of how Apple was reinventing the phone.
Wearables: the tangible product of the patient revolution

and was released in September last year with its new iPhone 6 range. ... Apple will also use a cross-platform approach and use separate devices made by other companies that will allow the iPhone to also gather information.
Big Data – the next big thing

The ‘Internet of Things’ age is truly upon us. . Imagine the scenario where your after-dinner nap gets interrupted by your favourite iPhone ringtone just to hear the pre-recorded voice

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Secrets of Pharma Advertising

The iPhone was not a response to customer demand, it was a leap of imagination by Steve Jobs to pack a media player, a phone and an internet communicator into one
Money, sex and power

this regard as quickly as Apple have issued each new generation of the iPhone. .
CES 2017 – Medical Device Top Picks

The company’s digital-first stance offers direct streaming from iPhone, iPad and iPod. ReSound says that their device offers more than physical benefits – empowering patients to take control of their
Healthcare in the Digital Age

There is obviously a spectrum of technology take-up, but healthcare has been one of the most enthusiastic professions to adopt the iPhone.Exclusive research by M3 – detailed in “An inside
Are we harnessing the full emotional power of brand creativity?

And yet still the people queue outside the store all night for the latest iPhone (and new charger). .

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