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The Chronicles of Pharma: a creative review of pharma’s journey to omnichannel

The Chronicles of Pharma: a creative review of pharma’s journey to omnichannel

O’Toole, Vice President, Commercial Solutions, ICON plc.

Latest news

  • In plain sight In plain sight

    And before that we had lost Kobe Bryant, a worldwide sporting icon.

  • Digital Trials Digital Trials

    In an ICON survey on ‘Improving Pharma R&D’, Big Data, AI/Predictive Analytics and Mhealth were cited by respondents as the disruptive technology trends which will have the greatest impact ... Marie McCarthy is Senior Director Product Innovation at

  • Genetic testing: nothing to write home about? Genetic testing: nothing to write home about?

    Don’t get me wrong: 23andMe is trying. But health literacy is not easily overcome via the use of bold font treatments, eye-catching colours and intuitive icons.

  • Yale Cancer Center joins BMS’ II-ON Yale Cancer Center joins BMS’ II-ON

    Oncology Network (IO-ICON) and the Oncology Academic Research Group (OAR).

  • Lilly pilots enhanced online trial information Lilly pilots enhanced online trial information

    Approaching this issue Lilly's Naas explained: “We tried to avoid using complex medical terms and jargon and opted instead to illustrate study procedures using icons and symbols rather than words.

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Latest appointments

  • Two new senior hires announced at Ashfield Two new senior hires announced at Ashfield

    Stanley (pictured right) joins Ashfield from ICON, where his most recent role was president of ICON Functional Services and member of its executive leadership team. ... Prior to his president role at ICON, he held a number of roles at the company

  • RJW & Partners appoints new director RJW & Partners appoints new director

    Cathy Beecher joins from ICON. Pricing and market access group RJW &Partners, a subsidiary of Mission Group, has appointed Cathy Beecher as its new director. ... She joins the firm from pharma service provider ICON, where she served as principal and head

  • PharmaLex strengthens international team PharmaLex strengthens international team

    He joins the group from ICON, where he was vice president, global business development early phase services.

  • Teckro appoints Dana Poff as COO Teckro appoints Dana Poff as COO

    She joins the Irish group from ICON. Life sciences technology group, Teckro, has appointed Dana Poff as chief operating officer, following her 28-years experience in healthcare and clinical research. ... Poff joins the Limerick, Ireland-based group from

  • PharmaLex Group strengthens development consulting team PharmaLex Group strengthens development consulting team

    Most recently, Belcher served as head of global regulatory affairs at ICON, having been promoted from vice president in 2014.

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