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Indegene

This page shows the latest Indegene news and features for those working in and with pharma, biotech and healthcare.

The Chronicles of Pharma: a creative review of pharma’s journey to omnichannel

The Chronicles of Pharma: a creative review of pharma’s journey to omnichannel

The Indegene study showed physicians have been unhappy with pharma’s digital interactions across all media, with dissatisfaction rates as high as 50% in some digital channels.

Latest news

  • The digital shift in pharma marketing The digital shift in pharma marketing

    Indegene’s surveys in 2016 and 2019 show a spike in digital spend. ... Industry scrambled to get its omni-mix right. Indegene’s survey in 2016 on the digital shift in pharma marketing had 100 respondents from life sciences and biotech companies

  • Indegene Pharma Marketer 2020 Report predicts significant shift in channel spends Indegene Pharma Marketer 2020 Report predicts significant shift in channel spends

    About Indegene. Indegene helps global healthcare organisations address complex challenges by seamlessly integrating analytics, technology, operations and medical expertise. ... Indegene has a global footprint with offices in North America, Europe, China

  • Indegene acquires DT Associates Indegene acquires DT Associates

    Indegene, a leading next-generation solutions organisation for the life sciences industry globally, has entered into an agreement to acquire a majority stake in London-based DT Associates, a consulting company ... We thank DT’s leadership for

  • Indegene acquires Total Therapeutic Management Indegene acquires Total Therapeutic Management

    Expands marketing firm’s US presence. The global marketing solutions firm Indegene has bought Total Therapeutic Management (TTM). ... TTM will retain its existing leadership and organisational structure, operating as Indegene TTM.

  • Lessons from the US

    and CEO of Indegene who developed the VOC.

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