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interactive

This page shows the latest interactive news and features for those working in and with pharma, biotech and healthcare.

Novartis launch NET cancer community app

Novartis launch NET cancer community app

Digital intelligence blog. Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools.

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  • 30 women leaders in UK healthcare (part 3) 30 women leaders in UK healthcare (part 3)

    After returning from maternity leave, she secured MRC funding to develop innovative methods to treat psychosis, and she and her team are now developing the interactive ‘Actissist’app to provide Cognitive

  • Accelerating diagnosis in rare disease Accelerating diagnosis in rare disease

    Online learning platforms with interactive and engaging content can quickly provide audiences with key information, and Independent Medical Education activities offer a route to inform HCPs on broad aspects of rare

  • Accelerating diagnosis in rare disease Accelerating diagnosis in rare disease

    Online learning platforms with interactive and engaging content can quickly provide audiences with key information, and Independent Medical Education activities offer a route to inform HCPs on broad aspects of rare

  • The new rules of marketing and PR The new rules of marketing and PR

    Yet 64% of hospital marketing departments devote less than 25% of their marketing budgets to interactive content. ... Even more telling is how hospital marketers spend their time: 83% of hospitals devote less than 30% of staff time to interactive media.

  • Integrating digital biomarkers into precision medicine Integrating digital biomarkers into precision medicine

    Increasingly, through the use of innovative devices such as portables, wearables, interactives, implantables and ingestibles, life science companies are looking to use ‘digital biomarkers’to measure physiological, cognitive or behavioural

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Wisepress

Wisepress is a medical bookseller promoting and selling books worldwide, both online and via the 200 European medical conferences that...

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Developing advocacy in the pharmaceutical industry.
The importance of advocacy programmes...
GDPR and events. What does the pharma industry need to know?
Many people in the pharma industry still aren’t following the rules set out by the GDPR when it comes to running events and attending tradeshows. But with eye-watering fines for...
Digital trends in B2B sales - how far behind is Pharma?
The modern approach to B2B sales is data-driven, and enabled by digital tools....

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