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journey maps

This page shows the latest journey maps news and features for those working in and with pharma, biotech and healthcare.

Latest Intelligence

  • The Patient Journey

    As a starting point, patient journey maps provide fantastic illumination of the challenges faced by patients and their supporting stakeholders. ... change theories will ensure that the outputs of the journey elicits behavioural change.

  • Customer experience for pharma companies Customer experience for pharma companies

    Customer journey maps are particularly good for this – you'll be amazed how quickly staff around the organisation start thinking like your customers.

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Sciterion

Sciterion is an award winning specialist healthcare communications consultancy within the Havas Health network of companies. We exist to make...

Latest intelligence

Combined immunotherapies – potential and pitfalls
‘Combining therapeutic compounds is the first logical step towards better results, namely higher rates of patients responding to treatment, with deeper and more sustained responses’...
Report: Achieving launch excellence in the challenging healthcare markets of today
Our in-depth report is based on original data and expert interviews, which coupled with our own experience, ensures we give you the best recommendations for achieving launch success in challenging...
What is blockchain and why should i care - Richard Springham
Four Health - Emerging Technologies The power of blockchain lies in the fact it can prove that a unique event occurred at a certain time with out the need to...

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