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• Pharma's 2012 in ... gamification

  In March the company partnered with Kaggle, an online scientific research community that has solved problems for NASA and Ford, to produce predictive data models. ... Later in the year Merck &Co also opted to tap into Kaggle's community for its Merck

• First Boehringer and now Merck 'gamifies' clinical research

  Kaggle challenge set up to help pharma company develop safe and effective medicines. ... Merck &Co has become the latest pharma company to bring gamification to its clinical research by tapping into online scientific research community Kaggle.

• Will Boehringer succeed with Syrum?

  It isn't even the first time this year that Boehringer has worked in this space – in June its collaboration with online research community Kaggle produced academic-standard data models in

• Boehringer launches Syrum - pharma's 'first social game'

  More recently it worked with online scientific research community Kaggle to successfully apply a ' gamification' approach to clinical research, producing academic-standard predictive data models in just three months.

• Boehringer data competition produces academic-standard models in just three months

  For its Predicting a Biological Response competition Boehringer worked with Kaggle, an online scientific research community that has solved problems for NASA and Ford. ... We've had the Kaggle community squeeze every possible utility out of it in the