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KOLs
This page shows the latest KOLs news and features for those working in and with pharma, biotech and healthcare.
Latest news
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Signal strength
Certainly, as companies seek to build reputation and trust amongst KOLs, medical affairs teams will be central to demonstrating the transparency, scientific rigour and medical accountability that should underpin every communication
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Harnessing the unrivalled power of key opinion leaders
Indeed, many pharma companies have been shown to wait until phase III has started before approaching KOLs. ... For example, some KOLs may be experts in clinical trial design while others might excel in public speaking.
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Back to the future
For example, market access and KOL management are secondary to channel management and branding.
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Connected Healthcare
Despite the inexorable shift to digital, Cello's research has found that information received face-to-face from peers, key opinion leaders (KOLs), pharma sales representatives and sponsored conferences remain the
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The changing role of the modern MSL
It will also ensure that MSLs are carefully aligned across all customer-facing teams and channels to nurture existing KOL relationships and build new customers across markets. ... Doing so provides a holistic view of the KOL so the MSL knows how to
More from news
Approximately 1 fully matching, plus 109 partially matching documents found.
Latest Intelligence
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Accelerating diagnosis in rare disease
Companies can help raise disease awareness by engaging with key opinion leaders (KOLs) and driving impactful campaigns using a multichannel communication approach. ... Scientific meetings are a valued source of learning among HCPs as they allow for
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Accelerating diagnosis in rare disease
Companies can help raise disease awareness by engaging with key opinion leaders (KOLs) and driving impactful campaigns using a multichannel communication approach. ... Scientific meetings are a valued source of learning among HCPs as they allow for
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A marathon and a sprint
At Lucid, we did it with oncology KOLs at a European congress. ... Although the congress had over 1, 000 delegates, the experience we created targeted only the top 15 KOLs in the therapy area.
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Market research
Healthcare terms - Market research.
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Medical education
Healthcare terms - Medical education.
More from intelligence
Approximately 7 fully matching, plus 29 partially matching documents found.
Latest from PMHub
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5 steps to a smart key opinion leader (KOL) strategy
Know who to deal with. It’ s important to be selective when it comes to compiling your KOL list. ... with. Once you have this knowledge, you can be confident of building a relationship with the KOL.
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KOL engagement: Blending accessibility with reliability
KOL engagement: Blending accessibility with reliability. KOLs and healthcare professionals these days are much more likely to be digital natives, so KOL and HCP engagement should include a blend of visibility ... Today’ s KOLs and HCPs are much
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The pharma rising star and what they mean for your KOL strategy
Rising stars are the KOLs of this future. They must be considered for any effective KOL strategy. ... But what about the future? ‘ Rising stars’ are the KOLs of this future.
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Increasing the speed of knowledge sharing in blood cancer to improve patient care
One solution to information access and overload is provided via short-form video with latest news, interviews, debates and presentations delivered by medical (KOLs) and patient (POLs) opinion leaders hosted on
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Rethinking pharma communications
Audiences increase as patients, payers and KOLs gain more influence over treatment decision making – multiplying the messages and channels required.
More from PMHub
Approximately 4 fully matching, plus 57 partially matching documents found.
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