Please login to the form below

KPIs

This page shows the latest KPIs news and features for those working in and with pharma, biotech and healthcare.

Pharma Brand Planners' Blog (Part 6): Setting the right metrics and KPIs in your brand plan.

Pharma Brand Planners' Blog (Part 6)

Only one out of the ten brand plans had SMART objectives linked to their KPIs. ... Do you have budget in place and a clear owner for research, tracking and reporting against your KPIs?
Pharma Brand Planners' Blog (Part 5)

Next time, we’ll be looking at how to develop the right metrics and KPIs in your brand plan and how to build a culture of measurement to drive your performance.
The Communiqué Awards: what are judges looking for?

When talking about the impact of the campaigns, and that this was not solely about KPIs, Andrew Binns commented that this is where the subjective side of things came in and
Top tips for “digitally cautious” pharma

Begin with identifying medium-to-long-term commercial and marketing objectives that your tactical activities should help you achieve, then establish KPIs that you can measure against.
La La Land? The myth of multichannel excellence

Only 15% measure results across all channels, 12% measure HCP engagement and just 11% claim a good mix of qualitative and quantitative KPIs.

More from news
Approximately 0 fully matching, plus 26 partially matching documents found.

The 2019 CPhI Pharma Index Report

The rankings were determined by hundreds of industry experts who, based on their own opinion, scored each market on a number of key performance indicators (KPIs). ... These KPIs included growth potential, API manufacturing, innovation, competitiveness
Re-imagining content supply chains for a next-gen customer experience in pharma

In terms of maximising utility of content supply chain, we are focusing on five KPIs: use of content, re-use of content, cost of content, quality of content and time to ... These KPIs are driven from two needs. First, the need for efficiency, we simply
What pharma marketers can learn from Disney

Using metrics to measure performance against KPIs is key. And there is an almost limitless amount of metrics that can be derived from digital channels.
Measures for measures

However, in many cases, those KPIs have been determined by the technology rather than customer need. ... It’s a missed opportunity, because none of the current digital KPIs actually help you move forward.”.
01000010 01101001 01101110 01100001 01110010 01111001

Our industry is built on data and KPIs; drugs must meet strict criteria or they are not approved. ... The KPIs that drugs are developed against are rigorously thought-out and controlled.

More from intelligence
Approximately 0 fully matching, plus 22 partially matching documents found.

2019: A pivotal year for the NHS

The plan, which reaffirmed the NHS’s commitment to integrated care, has prompted significant changes with regards to structure; finance; commissioning; outcomes and key performance indicators (KPIs). ... It means that hospitals and CCGs must now work
Localising content: How to not get lost in translation

Clearly articulate your expectations, the KPIs that will be used to measure success, and the targets you expect to meet at the end of the campaign.
Good data is nothing without advocacy

Lack of the “what’s in it for me?” factor. Measurement. At the outset of any new programme, a set of key performance indicators (KPIs) should be developed to evaluate the ... the impact on social media. These KPIs will allow you to measure the
Measures for measures

Distilling the vast amount of data available to marketeers often results in a dizzying array of KPIs, leaving many with information overload. ... Dennis O’Brien, Lucid CEO, believes that the traditional method, in which digital strategy feeds into
Creativity has lost its worth

We want to put a feather in the cap of our clients by coming up with ideas that exceed KPIs, meet objectives, impact business, and win awards. Creativity is what gets

More from PMHub
Approximately 2 fully matching, plus 21 partially matching documents found.

Account Director, Medical Communications & Events: £50 - 65, 000 according to skills and experience benefits

Director of Scientific Services, Medical Communications, Six fig...: Six figure salary

Account Manager– Medical Communications: (Negotiable - depending on experience)

Principal Medical Writer: £48 - 58, 000 according to skills and experience benefits

Add my company

OUR PROMISE: BETTER HEALTH FROM TRIAL TO TREATMENT.We are a full service, independent network of specialist agencies under one roof....

How do companies prepare for reimbursement?: Valid Insight explore how to optimise your market access strategy during new product development, how to address payer concerns and prepare for reimbursement....
Integrating electronic health records into clinical trials: How organisations are working to realise the research potential of EHRs...
Keeping up the fight against HIV and using the lessons to tackle other threats: Danny Buckland interviews Gilead’s Mike Elliott...