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This page shows the latest learning news and features for those working in and with pharma, biotech and healthcare.

Novartis forges AI alliance with Oxford University

Novartis forges AI alliance with Oxford University

The two partners say they will use AI and machine learning to find patterns in data – including imaging, genomics, clinical and biological information – which would not be possible by humans alone.

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  • Escaping the spin cycle of sub-optimal launch Escaping the spin cycle of sub-optimal launch

    Here are some of the key learnings from expert commentators. Process is important, but mindset is key. ... Rapid learning and the agile incorporation of new insight into brand strategy is essential.

  • Diagnosed Anywhere Diagnosed Anywhere

    Cognoa created a machine-learning app for paediatric behavioural health ‘The tools we adopt in our everyday consumer lives drive an evolution cycle that ultimately changes healthcare expectations’ designed to reduce

  • Right intervention, right tool

    This sounds a bit abstract, but as learning consultants, this happens more frequently than you might realise. ... When considering a new learning programme, we talk about a blend: using a range of solutions, or tools, to help our clients achieve their

  • Three steps forward, four steps back Three steps forward, four steps back

    Artificial intelligence and machine learning are generating new insights, but without the addition of human intervention and insight to interpret the data, we struggle to build robust platforms that new treatments

  • Nudge-nudge, think-think Nudge-nudge, think-think

    However, it’s clear that the ever-expanding evidence-base of behavioural science is providing a compelling framework from which pharma is learning.

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Bedrock Healthcare Communications

Bedrock Healthcare Communications is a privately owned, award winning communications agency that creates and delivers highly effective, insight driven medical...

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