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Longevity

This page shows the latest Longevity news and features for those working in and with pharma, biotech and healthcare.

Building and maintaining good relationships

Building and maintaining good relationships

Then of course, that’s just the beginning. If you move to the next stage, ensuring a relationship’s success and longevity takes continued effort.

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Latest Intelligence

  • Case study: Tackle TD for Bayer UK Case study: Tackle TD for Bayer UK

    To increase longevity and reach of the campaign, the Half-Time Team Talk hero video content was edited into three social content packages (shorter video clips, GIFs, static images) that were

  • Darwinian leadership in the life sciences industry Darwinian leadership in the life sciences industry

    Other interviewees mentioned Vioxx and vaginal mesh as examples of the longevity of risk. ... Even though it is not strictly true to say that ours is the riskiest business, it is easily arguable that the combined size, complexity and longevity of risk in

  • Can big data give medical affairs an edge in strategic planning? Can big data give medical affairs an edge in strategic planning?

    longevity of patients worldwide.

  • Toward an outcome Toward an outcome

    Despite the longevity of this view, many people struggle to see the concrete meaning of the phrase and it has become a cliché.

  • Don't you forget about me Don't you forget about me

    No surprises there - pharma has long been hesitant to invest in customer insights, behaviour mapping and user experience design - all hallmarks of smart digital innovation that put longevity and ultimate impact

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Latest from PMHub

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Latest intelligence

The ALS patient journey
Nick Goldup is the Director of Care Improvement at the Motor Neuron Disease Association (MNDA). Here, he offers his insights into the journey for patients with ALS and explores the...
Equipping your medical affairs teams with solutions to navigate the healthcare landscape
Dr Tyler Ray, OPEN Health Medical Communications...
Protein degraders
Can protein degraders unlock ‘undruggable’ drug targets?
Exploring a new and exciting area of small-molecule drug discovery...

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