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Lucid

This page shows the latest Lucid news and features for those working in and with pharma, biotech and healthcare.

Is agile working benefiting the employee or the organisation?

Is agile working benefiting the employee or the organisation?

HR director for Lucid Group. 11th April 2018.

Latest news

  • Lucid’s first class of 2018 graduates from Lucid’s Futures Academy

    Four graduates complete an eight-week training course. The Lucid Futures Academy, a graduate programme formed by medical communications company Lucid Group, has seen four of its new hires graduate after ... The programme, which saw employees mentor

  • Lucid picks up rare disease and orphan drugs trophy at PMEA 2017 Lucid picks up rare disease and orphan drugs trophy at PMEA 2017

    Judges praised the AbbVie project for its impressive reach. Lucid picked up the award for Excellence in Rare Diseases and Orphan Drugs at this year’s PMEA Awards, which were hosted ... AbbVie employees, with support from Lucid Group, developed

  • AbbVie named PMEA 2017 Company of the Year AbbVie named PMEA 2017 Company of the Year

    AbbVie picked up the Lucid Award for Company of the Year at the 2017 PMEA Awards, held last night at the Sheraton Grand London Park Lane hotel.

  • Lucid launches rare and specialist disease agency Lucid launches rare and specialist disease agency

    Lucid launches rare and specialist disease agency. Vivid MedComms will be headed by Alison Cantle. ... UK-based Lucid Group, has opened Vivid Medcomms, a new agency that will focus on rare diseases and be based in Buckinghamshire, UK.

  • Signal strength Signal strength

    The best communications programmes start by identifying the patient outcomes they want to improve and work backwards from there, ”says Dennis O’Brien, CEO, Lucid Group.

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Latest Intelligence

  • Six degrees of participation Six degrees of participation

    Dennis O’Brien, CEO, Lucid Group, agrees. “Pharma has been on a journey of trying to understand patients and has recognised that, at times, patients treat HCPs with a deference that

  • When is it time to rebrand? When is it time to rebrand?

    Knowing when to start the process is key. As organisations grow, their purpose frequently becomes more lucid.

  • A marathon and a sprint A marathon and a sprint

    There’s a more even share of brand leadership across the disciplines, ”says Dennis O’Brien, CEO, Lucid Group. ... At Lucid, we did it with oncology KOLs at a European congress.

  • Flight path: the long-haul journey Flight path: the long-haul journey

    The way pharma does strategic planning today is much more inclusive - it’s bigger, broader, grander, ”says Dennis O’Brien, CEO, Lucid Group.

  • Stepping out Stepping out

    Lucid Group.

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