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This page shows the latest MAPs news and features for those working in and with pharma, biotech and healthcare.

Google boosts healthcare business with new hire

Google boosts healthcare business with new hire

Earlier this year, Google’s life science and healthcare division Verily teamed up with Gilead to develop a high-res molecular map of inflammatory diseases. ... That particular partnership sees Verily use its immunological data and insights platform

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  • Brand teams: why are some smarter than others? Brand teams: why are some smarter than others?

    In reality, your market is like a rugged mountain. If you want to map it and climb it, you need to look at it from different perspectives.

  • Cutting through the noise

    Map the journey. Considering the programme as a journey reminds us to view it from the learners’perspective, and check that we are addressing their needs in terms of value, convenience

  • 30 women leaders in UK healthcare (part 3) 30 women leaders in UK healthcare (part 3)

    As well as being head of a programme in Cambridge, Sarah also chairs a hugely ambitious project to map all the cells in the human body, known as the Human Cell ... Launched in 2016, the international project is already making progress towards its

  • The Patient Journey

    As a starting point, patient journey maps provide fantastic illumination of the challenges faced by patients and their supporting stakeholders. ... Internally the patient journey map provides you with. the blueprint for strategic planning, identifying

  • When is it time to rebrand? When is it time to rebrand?

    Clear goals - Establish clear goals at the onset and use a disciplined process that is easy to map and share.

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Skills in Healthcare

At Skills in Healthcare, we are able to provide our customers with a professional set of sales capabilities. With our...

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OUTiCO win Best in UK Pharmaceutical Outsourcing award
The Corporate LiveWire Healthcare and Life Sciences Awards celebrate global companies and individuals who have excelled over the past 12 months....
Artificial Intelligence in Healthcare
Artificial intelligence is already out-diagnosing experts, but would you put a computer in charge of your healthcare? The good, the bad; we take a look....
World Pancreatic Cancer Day 2018: Combating misconceptions in pancreatic cancer
Patients diagnosed with pancreatic cancer face a dismal prognosis, with the disease having the lowest survival rate of all major cancers. In spite of this, pancreatic cancer research is chronically...