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market share

This page shows the latest market share news and features for those working in and with pharma, biotech and healthcare.

Novartis stumbles in Q2 as COVID-19 impacts sales

Novartis stumbles in Q2 as COVID-19 impacts sales

Our growth drivers and launches continue their strong momentum, with Cosentyx and Entresto increasing market share in the US.

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  • After the watershed: the dos and don’ts of digital KPIs in a post-pandemic world After the watershed: the dos and don’ts of digital KPIs in a post-pandemic world

    The approach could facilitate a shift in pharma’s commercial model from ‘share of voice’ to ‘quality of voice’. ... Steering on lagging indicators like market share and sales by solely relying on leading quantitative metrics – such as email

  • War games: why brand teams need a cunning plan that cannot fail War games: why brand teams need a cunning plan that cannot fail

    The strategic plan, owned by the client, is driven by business goals and objectives based on metrics like approvals, sales, margin and market share. ... and reimbursement and market access; general management, portfolio leadership, therapy P&L holders;

  • China’s homecoming heroes fuel a biotech boom with rapid CAR-T advances China’s homecoming heroes fuel a biotech boom with rapid CAR-T advances

    Generous government grants, a restructured regulatory landscape and booming private investment – all underpinned by President Xi Jinping’s ‘Made in China 2025’ strategy to secure unprecedented market share across life sciences –

  • BRIC markets BRIC markets

    Another common market entry approach was to try and develop a presence in BRIC markets using older portfolio products. ... Older lower priced medicines stood a better change of growing market share.”.

  • 20 for 2020 – Five pharma companies to watch 20 for 2020 – Five pharma companies to watch

    in BMS’ share price when it was announced as well as resistance from activist shareholders,. ... Opdivo is being squeezed out of the market by Merck &Co/ MSD’s Keytruda (pembrolizumab), which dominates the lucrative first-line NSCLC market and is

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Latest from PMHub

  • Are biobetters a market access opportunity?

    This produces time pressure for biobetters to make it to market before a biosimilar, to avoid the downward price pressure a biosimilar creates. ... Moreover, biobetters will need to enter the market before the exclusivity period of the patented reference

  • The 'winner takes all' pricing game

    Each hospital is tendering for full volume in a 'winner takes all' market. ... One of the core reasons is that almost all pharmaceutical companies use market share and sales as the most important key performance indicators of commercial and management

  • Creative problem solving, solved

    In fact, companies that actively foster creative thinking outperform their rivals in revenue growth, market share and competitive leadership, according to the report.

  • Good data is nothing without advocacy

    Additionally, the healthcare market is becoming an increasingly ‘noisy’ environment, restricted by tighter budgets and more stringent compliance codes, with drug developments often being only incremental. ... What barriers are there to increasing the

  • OUTiCO win Best in UK Pharmaceutical Outsourcing award

    They combine unique accessibility data and the latest digital tools to flexibly deploy exceptional sales professionals in Market Access, Secondary Care, and Primary Care projects. ... And, if you haven’t read these case studies yet, take a look:  .

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COVID-19 Updates and Daily News

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OUTiCO

Providing an exceptional outsourcing service to the Pharma & Healthcare industries. We offer a sustainable approach and drive sales outcomes...

Latest intelligence

Virtual Hackathon on Healthcare Innovation: a Customer Story
How participants from 9 different countries in the APAC region were brought together to participate in a pharmaceutical company-wide 3-day virtual "hackathon," with spectacular results....
OPEN Health at the World Orphan Drug Conference USA
Our Director of Rare Disease, Gavin Jones looks forward to his conversation with Emily Crossle & Betsy Bogard at #WODCUSA2020 !...
Can involving patients in design transform the clinical trial experience?
While the research space is a heavily regulated environment and there are rules that we must abide by, this doesn’t mean clinical study materials have to be ‘boring’ or the...

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