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media planning

This page shows the latest media planning news and features for those working in and with pharma, biotech and healthcare.

FCB's new offering, Huntsworth Health buys Navience and Cuttsy+Cuttsy launch e-book

FCB's new offering, Huntsworth Health buys Navience and Cuttsy+Cuttsy launch e-book

Communications giant FCB Health has launched a new data consultancy firm, Solve(d), offering services in market analytics, predictive modelling, media planning, CRM solutions and data visualisation to name a few. ... After the sale goes through, Navience

Latest news

  • Pegasus’ suicide prevention campaign wins at Communiqué Pegasus’ suicide prevention campaign wins at Communiqué

    Small Talk Saves Lives scoops awards in Excellence in Media Relations and Excellence in Public Health Communications. ... The healthcare consultancy has a team of 140 people offering clients research and insights, strategic planning, media and influence

  • Top tips for “digitally cautious” pharma Top tips for “digitally cautious” pharma

    Customer-centric strategy. There should be one commercial strategy which integrates multiple digital marketing activities: websites, apps, media planning and buying and other marketing services. ... Digital inspiration for pharma on mobile, social media,

  • WPP launches specialist healthcare firm WPP launches specialist healthcare firm

    The new firm, WPP Health &Wellness, is comprised of three of the group's specialist agencies - Ogilvy CommonHealth Worldwide, Sudler &Hennessey, greyhealth group - as well as media planning firm CMI, with

  • IPG Mediabrands creates healthcare agency IPG Mediabrands creates healthcare agency

    Based in New York with affiliates across the EMEA and Asia-Pacific regions, the new agency - called Healix - will provide pharmaceutical, biotech and healthcare clients with media planning strategies created using ... Erb commented: “I'm very excited

  • Packer Forbes acquired by Four Communications Packer Forbes acquired by Four Communications

    Also included under the Four Health banner is Four MSA, the specialist healthcare media planning and buying agency, which was acquired by the group last year.

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Latest appointments

  • Chemia appoints network manager Chemia appoints network manager

    Chemia is an integrated network of agencies offering a range of marketing services including public relations, advertising, brand ideation, planning, medical education, digital and social media.

  • Bartlett Davis appoints Dominique Pizzingrilli Bartlett Davis appoints Dominique Pizzingrilli

    She takes up account manager role at media buying and planning agency. ... UK-based strategic media buying and planning agency Bartlett Davis Communications has appointed Dominique Pizzingrilli to the newly-created role of account manager.

  • MSA Market Media expands MSA Market Media expands

    Mansfield will join the Hampshire-based agency's global media planning and buying team. ... He has significant knowledge and skills in medical publishing, online medical communities and digital media.

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dna Communications

Healthcare communications with unique thinking, insight and attitude...

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From lay summaries to patient engagement programmes: how patient-centricity is finally becoming a reality
How pharma is progressing their commitment in patient engagement...
Cuttsy+Cuttsy awarded CPD Platinum by the IPA
Four years after being awarded Gold for their continuous professional development (CPD) Cuttsy+Cuttsy (C+C) have reached another milestone and been awarded Platinum accreditation....
Breaking Bad
Six behaviours separate the good brand teams from the bad...

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