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Medical Congress

This page shows the latest Medical Congress news and features for those working in and with pharma, biotech and healthcare.

Merck closes in on adjuvant melanoma indication for Keytruda

Merck closes in on adjuvant melanoma indication for Keytruda

At last year’s European Society for Medical Oncology (ESMO) congress, Bristol-Myers Squibb’s Opdivo (nivolumab) was found to be more effective than Yervoy (ipilimumab) - BMS’CTLA4 inhibitor which is

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  • Understanding HCPs to build a meaningful brand Understanding HCPs to build a meaningful brand

    Some are particularly active during key events such as medical congress meetings or health days. ... During congress meetings and when presenting data from clinical trials, HCPs can be seen sharing visual data from live meeting sessions and medical

  • Accelerating innovation Accelerating innovation

    Research strategy. Alexandre has been with the company for five years, having previously held clinical development and medical affairs leadership roles with the likes of Sanofi and Novartis. ... Phase II results from its CABOSUN trial, in which it was

  • Are we #winning? Are we #winning?

    Influencer identification has always been a key step in planning commercial and medical communications. ... We’ve seen multiple online ‘TV’channels launch from medical societies and congress; some (eg ASCO) have commoditised their assets, and - for

  • Strategic planning in the digital age Strategic planning in the digital age

    Research on social media behaviours shows that when healthcare professionals discuss disease and treatments they reference mainstream news stories as well as medical content, and post comments in reaction to what ... Learning from your

  • The future of meetings The future of meetings

    Virtual medical meetings enable doctors to keep up to date without having to leave their practices. ... The research found that 85% of HCPs had attended a medical society congress in the last 12 months compared to 49% who had attended a virtual meeting.

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Latest from PMHub

  • Healthcare Media Europe – HME Ltd

    HME partner with over 250 recognised medical and scientific publishers, societies, congress organisers and third party technologies to offer the most innovative solutions that increase HCP engagement and share of voice

  • Evaluating the impact of your medical congress presence…more cost effectively

    Evaluating the impact of your medical congress presence… more cost effectively. ... year. More and more people are also being asked to demonstrate the effect that congress presence is having on brand and company perception, or on patterns of thought

  • ESMO 2012 Video and Social Media Highlights

    ESMO 2012 Video and Social Media Highlights. Brandcast Health's take on the highlights from the ESMO 2012 congress in Vienna, Austria, including social media insights.

  • Complete Medical Communications (CMC)

    meetings and congress support,. integrated medical education programs,. medical writing and editing,. ... Alison Humphries. Medical Insights Director, CMC. Part of the Lion's Health "Network Agency of the Year" 2016 with McCann Health.

  • Research Partnership

    Medical devices and diagnostics. Our experience covers everything from insulin pens to large-scale surgical systems. ... Visit us on stand number 14. Join us at EULAR Congress 2017 in Madrid, 14-17 June.

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90TEN Healthcare

90TEN is an award-winning healthcare communications consultancy that puts people at the heart of everything we do. Our Life.Changing. campaigns...

Latest intelligence

Developing advocacy in the pharmaceutical industry.
The importance of advocacy programmes...
GDPR and events. What does the pharma industry need to know?
Many people in the pharma industry still aren’t following the rules set out by the GDPR when it comes to running events and attending tradeshows. But with eye-watering fines for...
Digital trends in B2B sales - how far behind is Pharma?
The modern approach to B2B sales is data-driven, and enabled by digital tools....

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