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Medical Promotion

This page shows the latest Medical Promotion news and features for those working in and with pharma, biotech and healthcare.

HEAL membership grows

HEAL membership grows

The new agencies are Medical Promotion in Greece, Ruiz Nicoli in Spain and Portugal, Poland's Alfa Communications and the Czech Republic's Ariston PR. ... Athens-based Medical Promotion specialises in business development, R&D, marketing, and regulatory

Latest news

  • ICC Lowe expands to India through LinHealth partnership

    ICC Lowe, which has offices in the US, Europe and APAC markets, provides services including advertising/promotion, medical education, strategic planning, branding, digital solutions, mobile, sales training and consumer health marketing. “

  • Serge Bernasconi appointed CEO of Eucomed and EDMA ahead of alliance

    Bernasconi has more than 30 years' experience in both the pharmaceutical and medical device industries, serving most recently as president and international regional VP of Medtronic France. ... During this time, he gained understanding as an industry

  • Both feet first

    FDA and Facebook. In November 2009, the US Food and Drug Administration (FDA) held a long overdue and widely publicised public hearing on the use of social media for the promotion ... Today's leading pharmaceutical, biotechnology and medical technology

  • Real-world data to assess value

    Historically, randomised controlled trials (RCTs) have long been considered the gold standard for generating data to inform the registration and, subsequently, promotion of new medical innovations.

  • Managing risk

    Regulatory, legal, medical, marketing, policy and communications professionals need to sit at the same table. • ... DOJ) have pursued and settled off-label promotion cases against pharmaceutical, biotech and medical device manufacturers.

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Latest Intelligence

  • Deal Watch February 2017 Deal Watch February 2017

    Two of the largest deals for the month were in the medical aesthetics field. ... Licence with co-promotion option. 2, 057. Cynosure/ Hologic. Medical aesthetics portfolio inc non-invasive body contouring, hair removal, skin revitalisation and women's

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Latest appointments

  • Porterhouse Medical promotes Emma Conran Porterhouse Medical promotes Emma Conran

    Porterhouse Medical promotes Emma Conran. She moves up to senior medical writer at the med comms agency. ... Medical communications agency Porterhouse Medical has bolstered its senior team with the promotion of Emma Conran to senior medical writer.

  • Portland appoints Dr Jane Brearley as head of health Portland appoints Dr Jane Brearley as head of health

    It's a very exciting time for the practise and we have an ambitious plan for next year, including significant investment in new specialisms such as medical education.”. ... Dr Brearley's promotion follows the departure of joint-head of health Louise

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Latest from PMHub

  • Syndicated or dedicated sales force?

    Every brand is unique and faces its own challenges. At Ashfield, we believe there is no one size fits all approach when it comes to product promotion.

  • It's time to change the conversation

    It's time to change the conversation. The world of drug promotion has changed. ... ii] Source: Cegedim Strategic Data, 2012 U.S. Pharmaceutical Company Promotion Spending (2013).

  • Double promotion for Porterhouse Medical's incredible creatives

    Double promotion for Porterhouse Medical's incredible creatives. Porterhouse Medical celebrates the great news of a double promotion in their creative team, as Mat and Dan have been promoted to middleweight

  • Another well-deserved promotion at Porterhouse Medical

    Another well-deserved promotion at Porterhouse Medical. We are delighted to announce the promotion of one of our scientific staff, Emma, to the role of senior medical writer. ... These values inform how we train, develop and ensure the well-being of our

  • When data are not enough...

    GOING BEYOND DATA Medical promotion remains focused on 'the call' and the detail aids that empower sales forces to get messages across to targeted physicians. ... Sustained positive experience leads to trust. Promotion that’ s consistent throughout

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