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Medulla

This page shows the latest Medulla news and features for those working in and with pharma, biotech and healthcare.

McCann Health cleans up at 2017 Lions Health Awards

McCann Health cleans up at 2017 Lions Health Awards

Walter Thompson won a silver for its The Fin campaign for hospital group Northwell Health and Medulla Communications also picked up two silvers for its Last Laugh initiative. ... Healthcare Agency of the Year went to New York's Area 23, with Medulla

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Blue Latitude Health

Blue Latitude Health is a creative marketing consultancy. Founded in 2003, our combination of heritage, approach and capability gives us...

Latest intelligence

How a design mindset can lead to better medical outcomes
By adopting a design philosophy, healthcare companies can develop communications that allow healthcare professionals (HCPs) to better meet the needs of their patients. Imaginatively designed content combined with patient insights...
How does the government plan to reshape the NHS?
Oli Hudson, of Wilmington Healthcare, explores the government’s new white paper, which proposes key reforms for health and social care...
Want to give perfect client service? Tough luck, you’re human
In this article an ex-client of mine, Liz Skrbkova, and I explore the (unhelpful) pressures of trying to perfect the client-agency relationship...

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