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methodologies

This page shows the latest methodologies news and features for those working in and with pharma, biotech and healthcare.

Taming the Monster

Taming the Monster

The industry is widely acknowledged to be behind other sectors in its application of marketing effectiveness methodologies.

Latest news

  • The Communiqué Awards at 20: Catherine Warne The Communiqué Awards at 20: Catherine Warne

    if they haven't mentioned their values, people strategy, client campaign or a bespoke methodology.

  • Healthcare transformation and innovation Healthcare transformation and innovation

    We are not fundamental scientists or researchers, but we do want to make sure that the methodology for regulatory evaluation and decision-making is science-led so that the results are

  • Reading the signals Reading the signals

    When we deforest an area, put carbon dioxide into the atmosphere or change an HTA methodology, we can predict the consequences with limited confidence and then only in the short term.

  • Focus on value: A prescription for pharma Focus on value: A prescription for pharma

    The need for an agreed-upon methodology. Moving forward from the current focus on price, which is counterproductive in the long run, will require a methodology that stakeholders can agree on. ... To make the transition, all the stakeholders have to align

  • A new decade of disruption: meeting the biosimilar challgenge A new decade of disruption: meeting the biosimilar challgenge

    In all cases, robust and targeted market research programmes, leveraging a variety of methodologies, can provide valuable insights to inform key business issues and ensure that strategies for countering biosimilar competition

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Latest Intelligence

  • Drug R&D

    Healthcare terms - Drug R&D.

  • The ‘Million Hour Challenge’ The ‘Million Hour Challenge’

    time-tested Lean and Six Sigma methodologies.

  • Flight path: the long-haul journey Flight path: the long-haul journey

    The question for pharmaceutical companies is: are their strategic planning methodologies evolving quickly and effectively enough to deliver sustainable success? ... The unpredictability of global healthcare markets calls for an agility in strategic

  • Real patient voices Real patient voices

    Also, the methodology we applied was important. KCR has teamed up with a service design firm, The Story, to apply a service design methodology in this project. ... Applying this methodology enabled us to fully map the patient’s journey when

  • Delivering real patient value Delivering real patient value

    It is important, therefore, to establish a clear and robust methodology to design patient-value solutions.

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Approximately 0 fully matching, plus 60 partially matching documents found.

Latest appointments

  • J&J’s clinical research neuroscience director joins MedAvante J&J’s clinical research neuroscience director joins MedAvante

    Paul Gilbert, MedAvante's chief executive officer, said: “ Michael Ropacki is widely recognised for the groundbreaking trial methodology he has implemented for registries and prospective cohort studies. “

  • Damian Eade rejoins Cello Health Insight Damian Eade rejoins Cello Health Insight

    Jane Shirley, Cello Health Insight's joint chief executive officer, said: “ Cello Health Insight has led the way in introducing digital methodologies such as mobile research, online communities and digital pathways

  • Orrin Pollard joins behavioural change agency Hamell Orrin Pollard joins behavioural change agency Hamell

    This is where Hamell Ignyte differs, because through our behavioural research division Hamell Spark, [and its] unique, validated methodology, we are able to get under the skin and into the minds

  • Parexel appoints chief scientific officer Parexel appoints chief scientific officer

    These responsibilities include enhancing and leading the innovation of clinical research methodologies and helping Parexel to meet client demands.

  • Strategic North promotes John Grime Strategic North promotes John Grime

    Grime's new role will be to lead on further developing the innovative research methodologies offered by Strategic North, and to continue to support clients in developing robust and pragmatic strategic

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Approximately 0 fully matching, plus 8 partially matching documents found.

Latest from PMHub

More from PMHub
Approximately 3 fully matching, plus 107 partially matching documents found.

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