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Mike Birtwistle

This page shows the latest Mike Birtwistle news and features for those working in and with pharma, biotech and healthcare.

UDG adds Putnam Associates and Incisive to healthcare comms group

Founded in 2013 by Bill Morgan (a former special advisor at the UK Department of Health) and ex-MHP Health Mandate leaders Mike Birtwistle and Sarah Winstone, Incisive Health quickly gained

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PMEA Awards 2020

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AMICULUM Limited

AMICULUM® is an independent global healthcare communications, consulting and learning business with a global team of >220 healthcare communications professionals,...

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InSite Events™ National Pharma Meeting: A Customer Story
How our client leveraged Impetus Digital’s white-glove service, 360° coverage and care, and award-winning InSite Events™ platform to successfully transfer their annual national meeting online....
Fear or encouragement, which is best to drive behaviour change?
The communications industry depends on fear of the perceived loss of something, in order to create the hope found in a product benefit. But, if if left too long unchecked,...
The unheard, unseen, and uncorrected effects of COVID-19
The disproportionate effects of the pandemic have been highlighted amongst ethnic minorities, so is it likely that ethnic minorities will be more worried about participating? And could this exacerbate inequalities...

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