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Mike Birtwistle

This page shows the latest Mike Birtwistle news and features for those working in and with pharma, biotech and healthcare.

UDG adds Putnam Associates and Incisive to healthcare comms group

Founded in 2013 by Bill Morgan (a former special advisor at the UK Department of Health) and ex-MHP Health Mandate leaders Mike Birtwistle and Sarah Winstone, Incisive Health quickly gained

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Market Access Transformation

Founded in 201, Market Access Transformation (MAT) specializes in developing agile technology platforms that enable the healthcare community to exchange...

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The Patient Will See You Now – The Evolution of the Doctor-Patient Relationship
The doctor-patient relationship is an ever changing one that changes as society changes. Technology then helps to drive this change along with a wide number of other factors....
Mind the Gap – Challenging Immunisation Apathy and Misinformation
world, the biggest challenges remain apathy and misinformation. Since a measles vaccine was introduced in the UK in 1968, Public Health England estimates that 20 million measles cases and 4,500...
Towards Better HCP Engagement – An Email Masterclass
6% of HCPs prefer being contacted by email, compared to 17% who favour the second most popular option: direct interaction with reps....