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mis-marketing

This page shows the latest mis-marketing news and features for those working in and with pharma, biotech and healthcare.

Purdue Pharma files for bankruptcy after opioid settlement

Purdue Pharma files for bankruptcy after opioid settlement

The company will also be permanently bound to injunctive relief, which includes marketing restrictions on the sale and promotion of opioids. ... In  August, Johnson &Johnson became the first company found liable for opioid medication mis-marketing, and

Latest news

  • J&J found liable in first opioid mis-marketing verdict J&J found liable in first opioid mis-marketing verdict

    Nevertheless,  the court's decision could set a precedent for other drug companies involved in marketing opioids during this period, unless it is reversed on appeal. ... marketing to disseminate the messages that pain was under-treated and ‘there was

  • Reckitt hammered by $1.4bn opioid settlement bill Reckitt hammered by $1.4bn opioid settlement bill

    The settlement is the largest recovery for opioid drug mis-marketing in US history, according to the Department of Justice, and is made up of $647m to the federal government, $700m ... Drug manufacturers marketing products to help opioid addicts are

  • Double win for J&J's schizophrenia franchise Double win for J&J's schizophrenia franchise

    Johnson &Johnson (J&J) will not have to pay a $1.2bn penalty for alleged mis-selling of its schizophrenia drug Risperdal in the US, according to a court ruling. ... Two years ago, a $1.2bn fine was levied on J&J and its Janssen Pharma unit after a jury

  • Takeda CEO admits to Blopress mis-marketing Takeda CEO admits to Blopress mis-marketing

    The mis-marketing stemmed from a trial initially reported at a medical conference in 2006 and subsequently published in the journal Hypertension two years later, according to Hasegawa. ... The incident comes amid increased scrutiny of pharma marketing

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