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MSLs
This page shows the latest MSLs news and features for those working in and with pharma, biotech and healthcare.
GCI Health hires six new starters
The agency has also appointed senior account executive, Alice Morgan, who joins from MSL and Talia Berkley joins as an account executive from ROAD Healthcare Communications.
Latest news
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Riding the wave of digital disruption
But while using data to create an overview at the national level is important for his team of medical science liaisons (MSLs), “it's really about getting to their single HCPs ... But data, he says, is a two-way street: “It's not only MSLs going in
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Ashfield to establish European MSL network for Diurnal's Infacort
Hormone replacement drug anticipated to receive EU approval later this year
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The changing role of the modern MSL
A quantitative variable may be the amount of face time an MSL spends with a physician. ... Although there is no universal blueprint for MSL success, some best practices are emerging.
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Basilea’s novel antibiotic reaches UK market
Quintiles is providing a dedicated sales force as well as market access and medical science liaison (MSL) personnel to support the roll-out.
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Nurturing change in pharma marketing
From a sales perspective, the routes to market are manifold. For example, the medical representative, KAM, hospital representative and MSL (medical scientific liaison) are all different channels. ... For example, MSLs can see interactions between
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Approximately 2 fully matching, plus 6 partially matching documents found.
Latest Intelligence
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Why precision medicine demands precision engagement
The medical science liaison (MSL), charged with informing and educating experts, will need to evolve in the style, method and content of communication. ... MSLs will become a valuable partner for aligning scientific information with clinical practice.
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Immuno-oncology is fundamentally changing what value means, but how quickly can the pharma marketing, educational and service model change to reflect that?
MSLs, offering increasingly personalised and practical assistance that enhances user experience.
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Cutting through the noise
The best insights can come from direct conversations with physicians; Medical Science Liaison (MSL) colleagues are a great source of insight, as they really understand physicians’ perspectives.
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How can pharma build bridges with HCPs online?
To complement face-to-face relationships developed by the sales force and medical science liaisons (MSLs), companies need to take – and are increasingly taking – a tailored, outcomes-based approach to engagement
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European pharma pips North America in remote physician engagement, according to Indegene-TEVA survey
While physicians are leaning towards on-demand access to clinical and scientific information, life sciences companies have failed to capitalise on this opportunity to put their exclusive MSL teams to effective
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Approximately 1 fully matching, plus 10 partially matching documents found.
Latest appointments
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New faces at 11 London, ramarketing and MSL
I really couldn’t think of a better creative head.”. MSL. MSL has strengthened its healthcare team, appointing Katy Compton-Bishop (pictured below) as its senior director. ... She said: “I am delighted to be joining the healthcare team at MSL.
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Virgo Consumer Health & Wellbeing hires Kirsty McKinnon
She joins as associate director from MSL London, with over 10 years' experience across top consumer health and wellbeing brands including P&G's Prestige, Femcare and Personal Care portfolios as
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Approximately 1 fully matching, plus 1 partially matching documents found.
Latest from PMHub
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GCI Health continues to go from strength to strength, with significant new hires
Senior Account Executive, Alice Morgan joins from MSL and Talia Berkley joins as an Account Executive from ROAD Healthcare Communications.Jack Panton and Jessica Reid also join as Junior Account Executives.
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A variety of backgrounds, a unified purpose
I went on a date with an MSL! The date didn’t work out, but it prompted me to learn more about the industry; eventually I decided to make the leap
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90TEN boosts PR and medical education teams with senior hires
Joining from MSL, Abigail brings more than ten years of experience in healthcare communications, having worked at some of the sectors’ biggest consultancies.
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More tell, less sell: HCP-centric comms
As an extension of this, doctors want to be provided with electronic or telephone access to Medical Science Liaisons (MSLs) to answer any further questions they may have, and to provide ... So, what could we arm reps and MSLs with that would allow them
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Unlocking potential: How can pharma capitalise on its resources to support the NHS?
science liaisons (MSLs).
More from PMHub
Approximately 1 fully matching, plus 17 partially matching documents found.
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