Please login to the form below

Not currently logged in
Email:
Password:

multichannel

This page shows the latest multichannel news and features for those working in and with pharma, biotech and healthcare.

Burson Cohn & Wolfe acquires Hirshorn Zuckerman

Burson Cohn & Wolfe acquires Hirshorn Zuckerman

The agency, which has a client base spanning the consumer, healthcare and technology industries to name a few, offers a range of services including multichannel digital design and development, social media,

Latest news

  • Huntsworth buys Giant Creative Strategy Huntsworth buys Giant Creative Strategy

    Last year however, the group reported revenue of around $32m. Following the transaction, Giant’s founders, chief executive Steven Gold and president Adam Gelling will remain with the multichannel agency along

  • Communiqué: big wins for obesity and sugar tax campaigners Communiqué: big wins for obesity and sugar tax campaigners

    The multichannel campaign aimed to better educate the Multiple Sclerosis (MS) community about brain health, which they claim is a subject that’s “painfully absent”from patient and HCP conversations.

  • Agency round up news Agency round up news

    Precisioneffect acquires new agency. Healthcare advertising agency precisioneffect has acquired European multichannel marketing healthcare agency Big Pink, known for providing campaigns to the pharmaceutical industry. ... Carolyn Morgan, president at

  • Taming the Monster Taming the Monster

    Furthermore, in a world where communication is increasingly conducted across multiple channels, it’s important to have a clear view of how your multichannel marketing is improving customer sentiment - awareness, perception ... In a multichannel

  • Bayer picks up PMEA award for multi-channel engagement Bayer picks up PMEA award for multi-channel engagement

    The campaign was built upon the core foundation of a traditional educational programme, in the form of ‘Restore the Man’clinical seminars, with an integrated multichannel strategy wrapped around it.

More from news
Approximately 16 fully matching, plus 69 partially matching documents found.

Latest Intelligence

  • Redefining communications excellence Redefining communications excellence

    The need for clarity is particularly important in today’s noisy, multichannel environment. ... While there is no one-size-fits-all approach to multichannel engagement, there are signposts that can guide the way.

  • The rise of digital comms The rise of digital comms

    And within this commercial model, a new role has emerged – the multichannel rep. ... What are the elements and skills needed to become an effective multichannel rep?

  • Cutting through the noise

    While most engagement now takes place within a broad multichannel context, events still form part of the mix. ... Consider how the event links with your broader multichannel engagement and achieves continuity of that experience.

  • Indefinable, incomparable and enduring: the value of creativity Indefinable, incomparable and enduring: the value of creativity

    That’s hugely positive and a sign of creative confidence.”. Moreover, as pharma’s tactical use of multichannel marketing improves, the ‘creative concept’is rightfully becoming the strategic glue that binds

  • Rules of engagement Rules of engagement

    According to Victor Kara, digital and omnichannel consultant and former Associate VP, Global Digital and Multichannel at Sanofi, there are five critical rules of engagement to consider when developing the right

More from intelligence
Approximately 21 fully matching, plus 51 partially matching documents found.

Latest appointments

More from appointments
Approximately 1 fully matching, plus 15 partially matching documents found.

Latest from PMHub

  • Who says remote sales can't be personal?

    Who says remote sales can't be personal? How can pharma companies evolve, and exploit the remote selling opportunities, without losing the personal touch? Traditional pharma sales has be associated with the personal touch for decades. Face-to-face

  • emotive welcomes Graduates Claire, Ekaterina and Imogen to the team

    During the programme, our graduates will rotate through our medical, creative, technology, and client services teams, working on a range of multichannel projects as well as supporting our communications and operational

  • More tell, less sell: HCP-centric comms

    15. Across Health. Multichannel Maturometer 2017. Gent, Belgium: 2017. 16. Publicis Touchpoint Solutions.

  • Powerful digital content management for the life sciences

    Anthill Agency has the highest level of Veeva Multichannel Content Partner Certification with more than 700 successful projects delivered for Veeva CLM, Approved Email, the Engage Product Family, and MyInsights.

  • Omni-empathy

    Omni-empathy. So, we’ ve arrived. Our work has stepped beyond multichannel to omnichannel. ... Our work has stepped beyond multichannel to omnichannel. We can be and in fact are everywhere, all the time.

More from PMHub
Approximately 68 fully matching, plus 100 partially matching documents found.

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
Consulting at McCann Health

We are the strategic consultancy of McCann Health. We combine fresh and creative thinking with scientific and strategic depth...

Latest intelligence

patients
Retaining reader value in plain language summaries of clinical studies
Balancing the risk of misinterpretation with the public’s ability to understand simplified plain-language summaries...
Can we talk about the ego-bias and chemicals influencing your target audience’s behaviour?
Over the Summer, the Page & Page team became fascinated by two books on this very subject. Two books from one author, Dean Burnett, an eminent neuroscientist, lecturing at Cardiff...
Paris
Making Europe a leader in bioscience: boosting trust and opening minds
A vision of Paris as Europe’s leading hub for life sciences innovation...

Infographics