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National Medical Readership Survey

This page shows the latest National Medical Readership Survey news and features for those working in and with pharma, biotech and healthcare.

Is print the new vinyl?

Is print the new vinyl?

The release of the National Medical Readership Survey prompts the inevitable discussion about the role of print vs. ... Metro is in the top 5 national daily newspaper in the country, read by over 10 million adults in print.).

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  • GPs turning to digital for information GPs turning to digital for information

    to communicating information, according to the 2013 National Medical Readership Survey (MRS). ... Regarding the medium for information, the survey found that GPs consider search engines the most useful source, following by medical educational materials.

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