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NOR-SWITCH

- PMLiVE

Transparency and accountability: tackling opacity and blame head-on

Let’s be honest, big pharma lacks trust and many love to hate it. Faceless corporations tainted by past own-goals, profiteering, cherry-picked data and spun claims - so goes the lazy...

Anthill Agency and Actando partnership to Transform Pharma’s Digital Skills

Anthill Agency, a leading life sciences digital agency, today announced the launch of the Anthill Academy™ and partnership with Actando's PharmAcademy.

Anthill Agency

Building trust in our industry

For the last 18 years the Edelman Trust Barometer has tracked levels of trust across the world in the four institutions of business, government, media and NGOs. During that time...

- PMLiVE

What does ‘digital’ look like for global pharma Learning & Development?

We are a multi-device nation! And while I have fond memories of handwritten degree assignments, I do embrace the benefits that technology can bring - professionally, socially and developmentally. Yet,...

- PMLiVE

We can be heroes

Is collaboration key?

Creating a successful global compliance programme

Meeting the challenges and finding solutions as multinationals seek to balance different priorities and needs

- PMLiVE

Understanding HCPs to build a meaningful brand

In the regulated world of pharmaceutical marketing,  how can a brand build a meaningful relationship with its customers? This article explores healthcare professionals’ (HCPs) perceptions of pharmaceutical companies, using analysis of...

- PMLiVE

Novartis launches remote clinical trial app

FocalView will allow patients to participate in ophthalmology trials

Brexit Means Brexit

The differential destinations of post-Brexit pharma

- PMLiVE

A new era of smart pharma

How smarter pharmaceuticals and pharmacovigilance are transforming healthcare

- PMLiVE

Is trust in healthcare improving?

Edelman’s Annual Trust Barometer for 2017 painted a sobering picture of trust around the globe with a collapse in trust in all four of the major institutions studied - business,...

- PMLiVE

Six degrees of participation

Exploring the ongoing journey to patient empowerment and examining how pharma can play a part in more participatory models of care

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