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Ogilvy Health UK

Boehringer to target COPD adherence

Partners with Propeller Health on digital health deal

AstraZeneca AZ

AstraZeneca launches diabetes lifestyle campaign

Aims to support people with type 2 diabetes in becoming more active

- PMLiVE

Delivering digital value

Improving outcomes, the digital responsibility

- PMLiVE

Using social data to see patients more clearly

A new dawn is approaching in healthcare and drug safety

- PMLiVE

Measurement: It’s time to get with the real world

We’ve known for years how important it is to exercise, to manage the amount of calories we eat and to sleep well. Over the last five years, we have been...

- PMLiVE

Paging Dr Millennial

How do millennial doctors compare to previous generations of doctors?

- PMLiVE

Virtual reality

How gaming apps are being used in healthcare to improve patient adherence and quality of life

- PMLiVE

IBM adds to healthcare capabilities with Truven buy

Strikes $2.6bn deal for US healthcare analytics firm

- PMLiVE

A five-step plan for patient-centred digital communications

Every functional area should be able to interact with patients

- PMLiVE

Changing the game in multichannel marketing

Blowing the whistle on pharma’s road to the new normal

- PMLiVE

Printable pharma

On-demand drug printing could tackle a major issue in pharma

- PMLiVE

Challenging perceptions

Alvaro Herreros on the ADHD landscape

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