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- PMLiVE

online physician networks

- PMLiVE

Mobile campaign aims to tackle childhood obesity

OpenMarket to run programme for Blue Cross of Idaho Foundation

- PMLiVE

VIDEO: The potential of mHealth for pharma

PMLiVE speaks to Alexandra von Plato, president, global creative officer, Digitas Health at Think Digital 2013

J&J seeks European digital health entrepreneurs

Digital health mentor programme will culminate in €50,000 challenge

Boehringer trials digital diabetes programme

Will study effect of self-management technology on clinical care

- PMLiVE

Change the conversation in healthcare PR

How should healthcare public relations adapt to today’s integrated, social, multimedia, fast-paced, global environment?

- PMLiVE

Global mobile ad revenues soar as media is used more effectively

New IAB reports highlight huge upswing in financial revenues and that creative teams are starting to tap into potential of full screen and rich media

Wanted: Social media innovation to detect AEs

EU-pharma partnership seeks proposals on harnessing the power of the internet and social media to track adverse events

mHealth: patients open to app prescriptions

Study suggests patients want to use technology to self-manage

- PMLiVE

European Society of Cardiology launches AF patient website

Partners with European Heart Rhythm Association

GE Healthcare plans $2bn software investment

Will focus on the convergence of machine and intelligent data

- PMLiVE

WPP announces global strategic partnership with Twitter

Agreement will enable WPP to integrate Twitter data into its campaign targeting

- PMLiVE

DJM Digital opens New York office

Will work alongside Creston Health’s US companies

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