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Online community

This page shows the latest Online community news and features for those working in and with pharma, biotech and healthcare.

The state of trust

The state of trust

He explained how another Ipsos MORI survey, this time carried out with online parenting community Mumsnet, found 91% of people in the UK still trust doctors. ... Building on this was Sharon Grant, the chair of the London-based ‘community interest

Latest news

  • Sermo reaches 150,000 members after global expansion drive Sermo reaches 150,000 members after global expansion drive

    Online physician community now has doors open in more than 150 new countries. ... The US-based online physician community says its expansion means doctors from all seven continents can now collaborate to crowdsource medical information and rate medicines.

  • Teva launches online cancer portal My Day Teva launches online cancer portal My Day

    Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools. ... Follows social listening project on gender differences in cancer discussions.  . Teva has launched an online cancer portal that

  • PatientsLikeMe joins artificial intelligence alliance PatientsLikeMe joins artificial intelligence alliance

    Online community PatientsLikeMe is collaborating with a Chinese health-focused artificial intelligence (AI) company to apply machine learning and new biological measures to better understand human health and disease. ... minority stake in the online

  • Google backs Indian mobile online doctor community Google backs Indian mobile online doctor community

    Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools. ... Curofy claims to be India's largest online community of verified doctors, with over 190, 000 members from more than 600 cities.

  • NICE backs BMS leukaemia drug Sprycel NICE backs BMS leukaemia drug Sprycel

    Sandy Craine, founder of online patient community The CML Support Group, said: “For people fighting this disease, timely access to potentially lifesaving targeted therapies such as dasatinib will very likely enable

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Latest Intelligence

  • How pharma can unlock the potential of influencer marketing How pharma can unlock the potential of influencer marketing

    35% of adults in the US go online specifically to ‘figure out’ a medical condition. ... There are some pharma companies who have already started to work with influencers with great success, such as J&J’s HealtheVoices, which has grown from an

  • Understanding HCPs to build a meaningful brand Understanding HCPs to build a meaningful brand

    those pharmaceutical companies with the highest brand sentiment are also among the most prolific online. ... Proactive participation in the online community where Digital Opinion Leaders - those HCPs who are most influential among their online peers -

  • Simplifying HCP access to digital information Simplifying HCP access to digital information

    of physicians saying they use the community-edited online encyclopaedia - especially for information on specific conditions. ... The first standard was released in October and will make it easier for HCPs to access online content across life science

  • Positive disruption in business intelligence Positive disruption in business intelligence

    Healthcare professionals (HCPs) are learning about innovations faster than ever before, thanks to online networks. ... Then you can test messaging and language among the online customer community, before your product is launched and without even

  • Strategic planning in the digital age Strategic planning in the digital age

    Yet another pharmaceutical company learned of a training need among nurses by studying their online conversations. ... the rest of the online community.

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Latest appointments

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Latest from PMHub

  • Webcast: Capturing the “moments-of-truth” using online communities and bulletin boards

    Download this complimentary webcast  in which market research consultants  market research consultants Jenny Redfearn and Melinda Shorr demonstrate how, with careful set-up and management, online communities and bulletin boards can

  • Global Diabetes Influencers report

    As active members of the diabetes online community each with tens of thousands of followers, the group were seen to be in agreement for a number of common themes and opinions ... Yet despite this, they believe that more could be done. Highlighting that

  • Global Influencers in Diabetes Insights report

    A new report delivering the insights of influencers in the diabetes online community has been released by medical device market research agency, Creative Medical Research (CMR). ... As active members of the diabetes online community from each with tens

  • 6 Ways to Make MROC’s Rock

    One of the key selling points of an online community is the ability for clients to logon and see the insights unfolding. ... Taking part in an online community can be seen as just another platform to share their information, either intentionally or by

  • Online Community Research

    What to consider when running an online research community? The use of online communities is becoming more common in healthcare market research. ... Online community research means creating an intentionally established platform to bring together a group

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