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patient-centricity

This page shows the latest patient-centricity news and features for those working in and with pharma, biotech and healthcare.

Key emerging trends in digital health

Key emerging trends in digital health

Enter ‘virtual’ clinical trials, that are lauded not only for patient-centricity but also for providing researchers with a wealth of patient data in real time. ... An integral aspect of a virtual trial is its incorporation of patient-facing

Latest news

  • Q&A: Emma Sergeant Q&A: Emma Sergeant

    Which buzzwords/office jargon get on your nerves? Patient-centricity. Why has it been the word of the last five years?

  • Pharma’s race to digital Pharma’s race to digital

    But to reap these potential rewards, those pharma companies leading the way in digital health will need a long-term yet ever changing vision, encompassing sustainability, patient centricity and collaboration for ... Clearly communicating that vision both

  • Edging Evolution Edging Evolution

    The failure of endless industry fads – from patient-centricity to agility – to become embedded is illustrative of variations that fail to replicate well.

  • PMEA names Dr Paul Stuart-Kregor as Chair of Judges PMEA names Dr Paul Stuart-Kregor as Chair of Judges

    The awards programme celebrates those working in pharma, medical device/diagnostics, healthcare agencies/consultancies, patient associations, charities, trade organisations and professional bodies, with one shared goal – improving patient outcomes

  • Gradually, then suddenly Gradually, then suddenly

    As is currently fashionable, the phrase patient- centricity dripped from every page but, I told the audience, the plans said very little about the patients beyond their disease status.

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Latest Intelligence

  • Medical affairs – a strategic function for scientific engagement Medical affairs – a strategic function for scientific engagement

    However, in more recent times there has been a shift towards an increasingly shared responsibility between commercial and medical affairs teams based on mutual values of patient centricity, value propositions and ... There is increasing responsibility

  • Focusing on patient centricity to build trust in pharma Focusing on patient centricity to build trust in pharma

    What underpins the success of influencerled campaigns is a commitment to listen to and co-create with credible community members to ensure activities are patient-owned. ... Demonstrating you understand patient needs will build trust and open the door to

  • Bringing the trial to the patient Bringing the trial to the patient

    concept? Reducing patient burden. Sponsors and CROs are already searching for ways to reduce patient burden and this has spurred industry efforts toward patient engagement and patient-centricity, which have branched ... into specific trial methodologies

  • Mapping the patient journey and minding the gap Mapping the patient journey and minding the gap

    Seven steps to closing the gap between rhetoric and reality in patient-centricity. ... That focus, said Dennis, presents a huge opportunity to broaden the scope of patient- centricity.

  • Entrepreneurial Winning Women Entrepreneurial Winning Women

    Stephanie founded Uptake Strategies in 2005 with a vision to create a completely different kind of healthcare consultancy: a lean, agile, patient-centric consultancy, driving brand performance with measurable business impact ... Marketing and Patient-

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Latest appointments

  • AZ’s Kelly Teasdale moves to Burson-Marsteller AZ’s Kelly Teasdale moves to Burson-Marsteller

    Most recently, Teasdale served as global brand communications director at AstraZeneca, where she was responsible for the firm's global patient advocacy and patient-centricity communication strategies for oncology and cardiovascular ... develop our

  • Sanofi appoints ‘chief patient officer’ Sanofi appoints ‘chief patient officer’

    Sanofi has become the first major pharma company to appoint a chief patient officer to lead engagement with the people using its medicines. ... the patient perspective advances our approach to meeting the unmet needs of patients.”.

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Latest from PMHub

More from PMHub
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