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patient-focused healthcare

This page shows the latest patient-focused healthcare news and features for those working in and with pharma, biotech and healthcare.

PC: Patient-centricity or merely politically correct?

PC: Patient-centricity or merely politically correct?

And that plays against the perception of patient-centric healthcare as being focused on what the patients need. ... Healthcare professionals make an assumption that the patient will tell them what they need.

Latest news

  • Pharma must 'get on-board with digital health' to be more patient-focused Pharma must 'get on-board with digital health' to be more patient-focused

    One of the ways pharma, and the wider healthcare sector, can become more patient-focused is to more fully embrace the impact digital can make on healthcare management, according to BMI ... in the US, and the NHS's recently published Personalized Health

  • Beyond advertising in healthcare Beyond advertising in healthcare

    So should advertising agencies be extending their resumés to reflect the trend towards delivering patient-focused healthcare? ... Patient-focused healthcare is a party to which healthcare advertising is not invited.

  • Is pharma really on board with social media?

    The debate around social media within healthcare has been inescapable in the past couple of years. ... So to my friend. of course it matters. It matters because ultimately healthcare is focused on patient outcomes and given we are all patients our

  • Look deeper

    Some pertain specifically to the patient and caregivers, while others focus on the healthcare system. ... This will lead to a greater understanding of where management and care needs to be focused, better addressing each patient's individual healthcare

  • Up close and personal

    So perhaps it isn't that surprising that clients are not finding innovative approaches from their healthcare-focused agency partners. ... Specialist healthcare agencies are excellent at developing great physician-focused work. However, what healthcare

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Latest from PMHub

  • Stepping up for Leeds Mind

    The Mednet Group consists of Attigo CIC and Mednet Ltd, two healthcare communications agencies focused on putting the patient first. Established in 2008, Mednet Group has grown into an award-winning

  • The Journey to excellence

    The autonomy of choice of healthcare practitioners has been constrained as individual healthcare systems come to terms with increasing patient expectations, the availability of more effective but also more expensive treatments, ... I believe if we are to

  • EyeforPharma Patient Summit 2014 - Highlights & Key Learning

    To receive a copy of the detailed notes on how best to develop a truly patient-focused approach, please email ... EyeforPharma Patient Summit 2014 - highlights, sound-bites &key learning.

  • The key to designing great digital services in healthcare

    Fred Bassett, co-founder and Head of Strategy at Blue Latitude, talks about the key to designing great digital services in healthcare. ... And if you can do all of those things then maybe, just maybe, you’ll shift the patient outcomes. .

  • UX: Pushing the right buttons

    Unlocking better outcomes in healthcare with UX. We all strive to deliver the best possible outcomes for patients, doctors and pharma personnel.

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Real Science Communications

Real Science Communications is a scientific centre of excellence, infusing credibility and scientific rigour into the conversations around health and...

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