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patient data

This page shows the latest patient data news and features for those working in and with pharma, biotech and healthcare.

The digital shift in pharma marketing

The digital shift in pharma marketing

This meant that the pharma industry had to make another set of investments in data collection, collation and interpretation. ... These companies scored poorly on tools’ deployment for social listening, which has a significant bearing on collecting

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Latest Intelligence

  • Novel endpoints in the digital age Novel endpoints in the digital age

    This direct-from-patient data through novel endpoints allows researchers to address patients’ concerns about their disease experience, which can increase the likelihood of drug approval and reimbursement, allowing patients access ... You can then ask

  • Patient journey mapping: exploring the clinical and the emotional journey Patient journey mapping: exploring the clinical and the emotional journey

    While all data is pseudonymised to ensure patient confidentiality, the data collected follows patients’ clinical touchpoints during their time under the care of a physician based in the NHS. ... There are various aspects of the patient journey elicited

  • Creating value from value-based healthcare Creating value from value-based healthcare

    The government is working closely with external stakeholders, including networks of hospitals, to collect data about patient quality of life after treatment to determine what constitutes good care and to enable ... It aims to do this by leveraging the

  • Evolution or revolution: the latest review of NICE methods Evolution or revolution: the latest review of NICE methods

    Part of exploring uncertainty and how to reduce it will include data analytics and real-world evidence. ... There’s also a working group to bring together feedback from patient organisations that will specifically look at improving patient involvement.

  • Rare diseases: redefining medical communications Rare diseases: redefining medical communications

    Low levels of clinical awareness and expertise, small patient populations, paucity of data, and access to treatment are all factors that drive the need for new approaches, compared with those used ... The combination of low disease awareness, low patient

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Latest appointments

  • Christie Anbar appointed global healthcare lead at Ruder Finn Christie Anbar appointed global healthcare lead at Ruder Finn

    In her new role, Anbar will lead the company’s partnership with clients ranging from major biopharmaceutical companies to emerging biotech, tech and health data pioneers, as well as patient advocacy ... cutting-edge solutions and remaining ahead of

  • Exco InTouch appoints president and COO Exco InTouch appoints president and COO

    Steve Powell will lead the mobile healthcare app and data capture firm. ... He brings 25 years of healthcare technology experience to Exco InTouch, with a focus on operational and technology growth in clinical research organisations and biotechs, as well

  • PatientsLikeMe names Jason Johnson as head of R&D PatientsLikeMe names Jason Johnson as head of R&D

    Johnson will lead the company's research, data science and informatics teams, which focus on analysing and merging patient-reported data and other data types to develop models of disease progression ... Martin Coulter, CEO at PatientsLikeMe, said: “Our

  • Aurora expands team Aurora expands team

    He has a keen interest in the public engagement of science and medicine, specifically translating complex science and data into public and patient-friendly language.

  • Ariana Pharma appoints Mariana Kuras as chief technology officer

    She will lead technological efforts at the French firm, which provides clinical data analysis services to pharma companies to identify best patient responders, identify patients at risk of adverse events and ... By providing a validated solution to the

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Latest from PMHub

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Hanover Communications

Healthcare is evolving rapidly. To stand out from the crowd requires a potent combination of rich insight, innovative ideas and...

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